Plant-Based

Puratos' Smoobees opens up a world of creative ideas. Pic: Puratos

Puratos ignites sensory excitement with Smoobees

By Gill Hyslop

The global manufacturer of ingredients for the bakery, pâtisserie and chocolate sectors says the ‘breakthrough’ inclusion is set to grasp the latest consumer trend – that texture is the new taste.

Pics: GettyImages/treety/etiennevos

What will tomorrow’s bakery and snacks landscape look like?

By Gill Hyslop

Consumers are demanding more than just indulgence – they want a treat that’s healthy but still tasty; sustainable yet comes with an extended shelf life; is portable and size proportioned; is Instagrammable; and comes with a story or purpose.

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