Retail & Shopper Insights

Despite the rising economic woes, people still crave small pops of pleasure from snacks. Pic: pfb1

Are snacks recession proof?

By Gill Hyslop

US retail data science, insights and media company 84.51° polled shoppers about their buying intentions ahead of the 25th edition of Sweets & Snacks Expo, held in Chicago in late May.

A growing number of young Brits want to jazz up traditional teatime treats. Pic: The Delicious Dessert Company

The young person’s guide to a cream tea

By Gill Hyslop

The days of British icons like Victoria sponge could be numbered, with research by The Delicious Dessert Company revealing that 86% of Brits under the age of 35 consider many of the country’s legendary tea cakes as ‘boring’.

Sustainability trend takes back seat as cost of living crisis bites

Sustainability trend takes back seat as cost of living crisis bites

By Oliver Morrison

The sustainability trend, characterised by consumers seeking food and beverage products perceived as having a lesser impact on the environment, is waning as shopper concern shifts to saving money in the face of significant inflationary pressures.

Brands that resonate happiness will win with today's consumers. Pic: GettyImages/fizkes

What makes consumers happy?

By Gill Hyslop

In a world gone mad, it’s more imperative than ever for brands to preserve the values and needs that are important to consumers.

Americans consumed the equivalent of 270 jumbo jets-worth of snacks on Super Bowl Sunday. Pic: GettyImages/Lew Robertson

Super Bowl Sunday snacking was more serious than ever before

By Gill Hyslop

While Americans forked out $30.5bn for snacks in 2021, according to Chicago-based market researcher IRI, the event that really got them tucking in was this year’s Super Bowl Sunday, with SNAC International data showing a whopping 112 million pounds of...

How will Christmas dinner change over the next 30 years? / Pic: GettyImages Alvarez

What’ll be on the menu for Christmas 2050?

By Katy Askew

Under-30s think the traditional Christmas dinner is ‘old fashioned’, according to fresh research. As pressure on the food industry to transition to more sustainable ingredients mounts, what will we be eating for Christmas dinner in 2050?

Maybe the current 'leaky bucket' scenario in the UK is a cultural issue, says Paul Empson. Pic: GettyImages/SolStock

How can we get young drivers back on the UK’s roads?

By Gill Hyslop

While there has been a 40% recovery in the number of drivers in the UK, a loss of 9,000 HGV drivers in the same period reflects ‘a leaky bucket scenario’, writes Paul Empson, GM of Bakers Basco.