Kellogg’s has launched a £2m summer campaign for its Rice Krispies Squares with a TV advert, social media hashtag #SquareYoSelf and advertising posters.
Indulgent snacking meets functional ingredients in this week’s roundup through high-fiber chocolate, on-the-go tahini and chocolate-covered French butter cookies. Plus, Lucky Charms skips the cereal.
The breakfast cereal giant will lay off 108 of its workers when it shuts its Atlanta frozen food plant on October 10, 2019, according to the Georgia Department of Labor.
The Union of Concerned Scientists (UCS) is calling on four of the world’s leading cereal makers to make ‘relatively small commitments’ in the way they source grains, which would go a long way to combat climate change.
This edition of our product roundup features a cornucopia of punchy flavors, from adventuresome craft beer cookies to ultra-delish Godiva baked creations to quirky flavored nuts.
Brand Finance's 2019 rankings placed Nestlé as the most valuable food brand with the world’s largest food & drink brand portfolio – breaking the $70bn mark – while Kellogg's landed in fourth and Lay's in eighth. PepsiCo's Quaker...
Small brands and major players launch new flavors for summer snacking, with a focus on intense crunch and big flavor. We take a look at the launches hitting at the height of the season.
Morning snack bars and flavor-packed cereals from General Mills and Kellogg's show that breakfast is still big, with colorful and hearty options hitting shelves this summer.
Four New York residents have filed a class action lawsuit against Kellogg, alleging it leverages a practice of marketing its high-sugar cereals and snack bars with ‘aggressive health and wellness claims.’
Kellogg Co said the divestiture of its cookie and fruit snack businesses is resulting in $35m in pretax charges, $20m of which are related to employee severance and termination benefits.
Pringles has tapped into the Indian consumer's love for cricket to bowl over a Guiness World Record for creating the ‘largest sentence made with packaged food.’
PepsiCo-owned Lay’s chips cracked the fifth spot of Kantar’s Global Ranking Top 50, while Grupo Bimbo remained one of the Top 20 most chosen brands on the planet.
