IZEA’s BrandGraph – which measures online influencer content – found Rice Krispies was mentioned organically by influencers in over 11k posts during a 12-month analysis, followed by Pebbles in nearly 8k posts.
As American celeb chef and 'Diners, Drive-Ins and Dives' pressenter Guy Fieri says, ‘we’re heading for flavourtown’ with a range of snacks that pack a ton of flavour, including a limited edition concept combining two best-selling flavours into...
Mondelēz, PepsiCo, Kellogg’s, Original Biscuit Bakers, Fairfield Farm and General Mills have stepped up efforts, as the world faces a mounting food insecurity crisis amid the spread of novel coronavirus.
Kellogg Company has produced a special advertisement to thank the people across the supply line who are bringing hope and a sense of normalcy during this difficult time.
While COVID-19 is forcing numerous layoffs and closures around the country – and indeed, around the world – the breakfast cereal giant has issued an urgent call out for additional workers at its Manchester plant to keep up with demand.
The coronavirus pandemic – which has infected more than 220,000 people and killed more than 9,000 globally at the time of writing – is toying with global economy.
Breakfast cereals are one of the categories to actually show progress in reducing sugar content, with Action on Sugar’s latest progress report showing an 8.5% reduction between 2015 and 2018. But some consumers still demand that sweet hit in the morning....
In addition, Calbee North America is launching Crunchions, Supermola has gone mainstream and Kellogg’s has upped the ante with its fruit filled cereal.
The breakfast cereal giant posted a 2.8% decline in Q4 2019 sales, hurt by falling cereal sales on top of offloading its Keebler cookie business and other assets to Nutella maker Ferrero.
Come Sunday (February 2, 2020), the living rooms of Americans will be invaded by slick, Hollywood-style Super Bowl commercials, designed to be debated long after the final touchdown is scored. We check out why and how some of the US’s biggest snack producers...
Kellogg’s has taken another step in its drive to help families make better choices in the morning; French pâtissier Tipiak has launched a selection of Mediterranean canapés on the UK market; and SkinnyDipped Almonds is kicking off 2020 with a vegan offering...
The implementation of the Smart Snacks regulation in American schools could reduce the rates of childhood type 2 diabetes and other food-related diseases, according to JAMA study.
A new type of wheat developed by Agricultural Research Service (ARS) breeders and collaborators has made its first appearance in a breakfast cereal made by the Kellogg Company.
