The story of how a relatively little-known Spanish producer’s canned Patatas Fritas snack was thrust onto the world stage after appearing in a Korean Oscar-winning film is a prime example of the effect brand licensing can have on a product.
The B Corporation natural foods producer is on a mission to redefine ‘using business as a force for good’ on the global stage, thanks to a multimillion-dollar investment from Decathlon Capital Partners.
Mondelēz and Kraft Heinz have been handed a win – ‘in part’ – in their battle with the US Commodity Futures Trading Commission (CFTC) over a $16m fine they had agreed to pay in August last year to settle a wheat manipulation case dating back to 2015.
Dang Foods – the snack brand behind the #1 selling nutrition bar in Whole Foods in 2019 – has unveiled new packaging, a new logo and marketing initiatives positioning itself as an ‘Asian-American snack brand.’
Bimbo QSR, the US-based subsidiary of the world’s largest bread maker Grupo Bimbo, has formed a joint venture (JV) with Food Town, exclusive supplier of buns to fast food chain McDonald’s in Kazakhstan.
PepsiCo posted better-than-expected fourth quarter results, primarily driven by its Frito-Lay North American unit, which delivered its fastest rate of growth since 2013, according to CEO Ramon Laguarta.
Grupo Bimbo is looking to scale up innovative startups throughout Latin America with the launch of two accelerator programs, Eleva and BakeLab. “We're looking for the next great ventures in Latin America,” it says.
Half the 10-strong line-up to join PepsiCo’s second annual North American Greenhouse programme includes startups that are poised to disrupt the snacks sector with their takes on healthy, natural and sustainably driven snacks.