Limited editions set to sizzle: PepsiCo gets finger licking good and Google debuts in the snack aisle
PepsiCo Foods Canada has partnered with KFC Canada to add the latter’s iconic herb and spice mix to a limited run of Ruffles.
“KFC’s secret recipe is one of the best kept secrets out there, but we couldn’t turn down the opportunity to make the ultimate ‘Finger Lickin’ Good’ chip with such a powerhouse brand,” said Katherine Bond-Debicki, CMO of KFC Canada.
Added PepsiCo senior marketing director Lisa Allie, “Ruffles and KFC have a lot in common – we both have a legacy of innovative products that pack a big, satisfying crunch and mouth-watering taste. Ruffles KFC Original Recipe Chicken chips give Canadians a unique and adventurous flavour and crunch experience.”
The limited edition potato chips are available from major retailers across Canada.
Google potato chips
Days after Apple introduced its all-new iPhone 14, Google Japan is hyping up the launch of its next-gen flagship Pixel device with four potato chip variants.
The four flavours highlight this generation’s colour and flavour options, namely Snow Cheese and Obsidian Pepper – offered across both phone sizes – along with Pixel 7 Pro’s Hazel Onion and Pixel 7’s Salty Lemon.
The move follows a similar campaign last year to launch the Pixel 6 with Googley Salty potato chips.
Google said the chips are meant for sharing with friends and family, but should also be treated as a collector’s item – packaged in boxes, not bags, featuring the Pixel 7’s new design for the camera bar with a pill and circle. Unfortunately, only residents of Japan will be able to get their hands on these prized items, but the brand is making it easier for 2,000 lucky fans to do so with a lottery open until 23 September.
