News & Analysis on the Bakery and Snacks Industries
Dip and Squeeze – Silver Award
By Rory Harrington
- Last updated on
Heinz and Multivac USA won a Silver awards for the food company’s Dip & Squeeze Ketchup package.
This was developed in response to consumer demand for a package that can be used for either dipping or squeezing and made eating-on-the-go easier.
The new dual-function package is another portable ketchup option for restaurant operators. It offers better functionality and convenience by offering two different ways of use – tearing off the top or “cap” for squeezing or peeling off the lid for dipping.
The package provides three times more ketchup than standard 9-gram sachets and uses less packaging.