Specialist ingredients supplier John Morley Foods has signed an agreement with OptiBiotix Health to exclusively manufacture and supply muesli breakfast products containing OptiBiotix’s SlimBiome weight management technology for the UK market.
The inclusion of dried fruit in Mars Chocolate North America’s goodnessknows snack squares helps deliver the sweetness consumers seek from confections, while also helping the candy-giant deliver on its commitment to offer options with limited added sugar.
Thanks to the health and organic trends, sales of cereal bars in
the EU will experience average compound annual growth of 7.2 per
cent up to 2010, far outstripping sales of candies and chocolate, a
new report claims.
Snack bars have evolved rapidly over the last few years, and have
been one of a number of products to quickly adapt to the growing
demand for healthy products, according to a recent report from