Diversification

KP Snacks has 'recreated' a UK pub in Rio, not far from Copacabana beach, as part of its World Cup 2014 promotional efforts

KP Snacks bags on pub passion during World Cup

By Kacey Culliney

KP Snacks has gone pub-themed for the 2014 FIFA World Cup; recreating a local UK pub in Rio for the games and running a consumer competition fronted by celebrity pub landlord Al Murray.

Crisis in the Ukraine underlines the need to step up food security, said Meurig Raymond

Crisis in Ukraine forces up world wheat prices

By Nicholas Robinson

Political instability in the Ukraine has reinforced the UK’s need to increase its own food security and production, National Farmers Union (NFU) president Meurig Raymond has warned.

“The snacking territory in the universe right now is probably some of the most exciting that we’ve seen given all the opportunities,

SNACKING ON IDEAS WITH SALLY LYONS WYATT: PART II

IRI on snacks 2014: ‘Consider this your transition year’

By Kacey Culliney

Snack firms should brace for a transition year shaped by new competition but brimming with opportunities in digital brand building and expansion, says a leading sector analyst.

French firm adds five new bread mixes to its Campasine range

Europain 2014

Philibert Savours CEO: Organic cuts my world in two

By Annie Harrison-Dunn

Philibert Savours CEO said a new organic variety in the firm’s Campasine bread mix line may offer value-added possibilities and be closer to his own ethos, but the firm must provide something for everyone’s budget.

Snack competition ramped up a notch in 2013 with quick-serve mega chains like McDonald's wanting a piece of snacking action, says IRI snack expert

Snacking on ideas with Sally Lyons Wyatt: Part I

IRI executive: Snacks faced a competitive shark tank last year

By Kacey Culliney

Snack makers survived a difficult 2013 with increased competition forming a much larger battleground that included quick-serve, online and even airlines, says a leading sector analyst.

Brazil's trade association wants world focus to be on the quality of industry, not football. Although one company says the World Cup has generated business interest in specialty baked goods

Dispatches from Europain 2014

World Cup Brazil: Good for Brazilian bakers?

By Annie Harrison-Dunn

The World Cup may well place Brazil in a global spotlight, but the world should see that the country has more to offer than football, carnivals and samba, according to a Brazilian trade association at this year's Europain.

High-fiber muesli range adds a new dimension to Kellogg’s portfolio, says analyst.

Kellogg muesli launch taps into ‘superfood’ trend

By Annie-Rose Harrison-Dunn

Kellogg Australia’s new Fibrelicious muesli expands the brand beyond its traditional flake format and taps into the ‘superfood’ seed trend, according to a Datamonitor analyst.

'We're going into a world of one-on-one marketing… Welcome to the new world of retail,' says Frito-Lay's chief marketing officer

Dispatches from Snaxpo 2014: Frito-Lay marketing executive insight, part I

Frito-Lay: ‘These days of mass marketing are limited…’

By Kacey Culliney

Mass marketing no longer resonates with today's consumer and it must be replaced by one-on-one marketing with dedicated focus on pre-shop behavior, says Frito-Lay’s senior vice president and chief marketing officer.

If gluten-free bakery moves into mainstream retail space, careful considerations must be made, warn experts

Special Edition: Gluten-free

Riches in niches? The retail future of gluten-free

By Annie-Rose Harrison-Dunn

Should manufacturers look to move gluten-free products into the retail mainstream or does the segment’s future lie in its niche positioning?

PepsiCo announces third quarter results

PepsiCo powers through with collective portfolio

By Annie-Rose Harrison-Dunn

PepsiCo's third quarter (Q3) results reveal good year-to-year growth within snack division Frito-Lay, despite the continuing challenge of a trade landscape divided between volatile emerging economies and sluggish developed markets.

IBIE 2013 Educational Sessions: What not to miss

IBIE teaser: You’re never too old, or big, to learn…

By Kacey Culliney

IBIE 2013 has a fantastic educational program lined up from tips for gluten-free and whole grain use, to insight on food safety regulations and labeling laws. BakeryandSnacks takes a look at ‘what not to miss’…

Europe bakery NPD strongest globally: Most innovative products

Europe no.1 in the global bakery innovation race

By Kacey Culliney

Europe is driving global bakery innovation ahead of the US, representing over half of all new product launches for 2012. But what are some of the ‘most innovative’ products? 

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