The manufacturer of branded salty snacks has teamed up with America’s No. 1 brand of hot honey to create the Utz Mike’s Hot Honey Potato Chip.
Available for a limited time only, this bold potato chip is crafted by covering classic Utz Original Potato Chips with cravable Mike’s Hot Honey flavour for a sweet, salty crunch that finishes with a kick of heat.
The chips come in a range of convenient sizes, including an on-the-go 2.625oz and two multi-serve options – 7.75oz and 13oz – to share with others.
“Our new Utz Mike’s Hot Honey Potato Chip perfectly combines our classic, Utz original potato chip with the fierce flavour of Mike’s Hot Honey,” said Utz Brands CEO Howard Friedman.
“As a leader in the salty snack category, we are always looking for cravable new tastes, and the uniquely sweet and heat combination of our newest potato chip is irresistible for those who want bold new flavours when they reach for a snack.”
Added Mike’s Hot Honey founder Mike Kurtz, “We couldn’t think of a better brand to help us create our first potato chip.
“Not only is the chip the perfect pairing of Utz’s classic, salty crunch and our distinctive sweet with a kick of heat, but it’s the perfect pairing of two brands with rich histories in New York City, now made available nationwide thanks to popular demand. We’re excited about this partnership.”
Utz snacks and Mike’s Hot Honey can be found in leading retailers across the US.