Freschetta Pizza has come up with an ingenious way to pass the time while waiting for the oven to preheat to that perfect pizza-baking temperature.
The CJCJ Food, Americas brand is hosting the inaugural Freschetta Preheat Film Festival, which feature snackable short films.
The short films, in total, run as long as it takes to preheat the oven for cheesy, bite-sized entertainment and premier TikTok creators Zac Stracener, Sierra Holloway, Haiyoe, Daphne, Maris Jones, Fiori Carmen, David Ma and Madelaine Turner.
The partnership between Freschetta Pizza and these eight TikTok creators delivers big Hollywood storytelling across a range of genre, including action, animation, horror and more. Taking it a step further, creators will receive awards – such as ‘Best Fully Baked Pizza Plot’ – once all the films have premiered. The audience is also invited to take part, with critics getting a shot at winning free Freschetta Pizza for a year.
The festival can be found on the creators’ TikTok accounts, along with the brands Instagram and IGTV Feed.