Grupo Bimbo invests $20.1m in Argentine plant to boost exports

By Gill Hyslop contact

- Last updated on GMT

Grupo Bimbo in Argentina is ramping up its production to target new markets. Pic: ©GettyImages/simonmayer
Grupo Bimbo in Argentina is ramping up its production to target new markets. Pic: ©GettyImages/simonmayer

Related tags: Grupo bimbo, Argentina, Production line, wholegrain, Frozen food, baguettes, Exports

Grupo Bimbo has ramped up production at its San Fernando site with ARS 600m ($20.1m) investment.

The Mexican company – reputedly the world’s largest bakery business – has installed four new production lines at the plant, adding to the lines that already make white and wholegrain bread products.

Its new lines will handle pre-cooked frozen baguettes for local consumption and export to neighbouring countries.

Grupo Bimbo in Argentina acquired the San Fernanco facility in March 2016 and has been steadily investing in new technology and renovations ever since.

According to general manager Diego Bustos, in less than two and a half years, production has quadrupled and the number of workers has increased by 30%.

New markets

Currently, its products are exported to Chile, but the company is hoping to target new markets like Paraguay and Uruguay with the increased production.

“Due to our vast history in the province, this announcement has been special for us,” ​said Bustos.

“Since 1995, we have been betting on this great province, where our first factory was installed in the province of Pilar. In this way, we continue to strengthen our presence on Buenos Aires soil.”

Santiago Aparicio, president of the Deliberative Council of San Fernando, added, “Almost 400 people will work in the plant, representing 400 families that will have a better future. The fact that there is a company with these international characteristics, that makes such an investment, is worth noting.”

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