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The French consumer's attitude towards baked goods is rapidly shifting. Pic: GettyImages/stockfour

Guest article

Understanding the French consumer attitude towards baked goods

By Gill Hyslop

With the advent of everything from online shopping to trends like ‘good for me and ‘good for the Earth’, insights show the French consumer’s attitude to baked goods is rapidly changing. Andrew Crofts, senior research analyst at FMCG Gurus, delves deeper.

The Italian government is enforcing a new labeling law to distinguish between fresh bread and those that have undergone 'preservative' methods to increase shelf life. Pic: ©GettyImages/benidio

Italy enforces fresh bread labeling law

By Gill Hyslop

Italy is to enforce a new labeling law today (December 19) to distinguish fresh bread from products that have been ‘preserved for prolonged durability’.

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