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The French consumer's attitude towards baked goods is rapidly shifting. Pic: GettyImages/stockfour

Guest article

Understanding the French consumer attitude towards baked goods

By Gill Hyslop

With the advent of everything from online shopping to trends like ‘good for me and ‘good for the Earth’, insights show the French consumer’s attitude to baked goods is rapidly changing. Andrew Crofts, senior research analyst at FMCG Gurus, delves deeper.

Suley Muratoglu

Online Opportunities and Risks for CPG Companies

By Suley Muratoglu

'Another bold innovation by Amazon.com, Vendor Flex, could have enormous repercussions for consumer packaged goods (CPG) companies. The online giant has reportedly begun working symbiotically with its vendors to speed delivery times to consumers,...

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