PepsiCo

PepsiCo CEO: 'We leveraged our global scale by lifting and shifting successful new products like Doritos Jacked and Deep Ridged chips from the US into a number of international markets'

Frito-Lay peddles forward to gain market share

By Kacey Culliney

Frito-Lay has gained market share in snacks for the first time in a year thanks to successful international expansions and marketing campaigns, says PepsiCo’s CEO Indra Nooyi.

Lay's generated desire among TV viewers with adverts centered around product flavor, including its Do Us A Flavor campaign ads

Frito-Lay wins snack and candy TV ‘brand of the year’

By Kacey Culliney

Frito-Lay’s 2014 TV ads for Lay’s in the US were the most effective across the snack and confectionery category, staving off competition from Hershey and Mars, according to analysis firm Ace Metrix.

The UK is 'unsurprisingly' chomping down snacks, driving sales growth 5% higher than the overall food and beverage sector

IRI F&B DATA: Part II on snacks

Snacks scatter UK top 20 F&B showing sturdy growth

By Kacey Culliney

Two major snack brands have made it into the UK’s top 20 best-selling food and beverage list with above-market growth, according to IRI data.

Frito-Lay's method relies on mixed fruit and cereal ingredients vacuum cooked

Patent Watch

Frito-Lay files fruit snack patent

By Kacey Culliney

Frito-Lay has filed a global patent to make snacks with high fruit content that combine crunch with a melt-in-the-mouth sensation.

PepsiCo to double investment in Indian snacks

India

PepsiCo to double investment in Indian snacks

By RJ Whitehead

PepsiCo chairman Indra Nooyi has pledged to double the company’s investment in its Indian food processing operation to add to the sizeable sums it has already spent in the country.

Quaker has pledged to remove PHOs from its Oatmeal and Oatmeal to Go bars by December 31, 2015

Quaker Oats settles lengthy trans fat lawsuit

By Kacey Culliney

 Following more than three years of litigation, Quaker Oats has settled the class action lawsuit bought against it over the trans fat content and labeling of products.

Frito-Lay has filed an international and US patent on process method and design relating to its deep-ridged potato chips; the first launch was Ruffles in 2012

Frito-Lay to drive deep-ridged success wider in 2014/15

By Kacey Culliney

Frito-Lay will roll out deep-ridged potato chips in more than 10 countries this year, and has plans to expand the snack concept even further in 2015 as its international patent on the design pends.

Packaging design inspiration gallery: SUSTAINABILITY

Packaging design inspiration gallery: SUSTAINABILITY

By Jenni Spinner

Earth Day is an annual global celebration highlighting the importance of sustainability, recycling, water conservation, and other ways to save the planet. Here are some examples of food packaging that pitches in on the eco effort with compostable materials,...

Joining forces will not only boost transparency but also stimulate sales growth and profitability for the category, Frito-Lay's marketing head says

Dispatches from Snaxpo 2014: Frito-Lay marketing insight, part III

Frito-Lay: Eyes are on snacks, so transparency and cooperation are critical

By Kacey Culliney

Governments and consumers want more transparency and regulatory bodies are closely eyeing snacks, so it is more crucial than ever to come together as an industry, warns Frito-Lay’s chief marketing officer.

Consumers are more empowered today and it's because of that, we're shifting into their world of demand, says Frito-Lay marketing head

Dispatches from Snaxpo 2014: Frito-Lay marketing insight, part II

Frito-Lay: The real battle is winning over the 'empowered' consumer

By Kacey Culliney

Consumers and their demands are in charge of business; driving everything we do in marketing terms and pulling us into their world, says Frito-Lay’s senior vice president and chief marketing officer.

'We're going into a world of one-on-one marketing… Welcome to the new world of retail,' says Frito-Lay's chief marketing officer

Dispatches from Snaxpo 2014: Frito-Lay marketing executive insight, part I

Frito-Lay: ‘These days of mass marketing are limited…’

By Kacey Culliney

Mass marketing no longer resonates with today's consumer and it must be replaced by one-on-one marketing with dedicated focus on pre-shop behavior, says Frito-Lay’s senior vice president and chief marketing officer.

'Rumble in the snack soda jungle': Peltz v. PepsiCo

'Rumble in the snack soda jungle': Peltz v. PepsiCo

By Ben BOUCKLEY

As crusading investor Nelson Peltz lets off another bomb in the Pepsi boardroom – this time in the form of a 37-page letter criticizing the firm’s snack/soda integration – we examine the arguments for and against any split.

Leicestershire Fire & Rescue Service dealt with the blaze

Walkers Crisps plant production restored after fire

By Rod Addy

PepsiCo’s Walkers Crisps factory at Leycroft Road, Beaumont Leys, Leicestershire, has returned to normal production levels following a blaze that took 60 firefighters to bring under control.