Mondelēz International has confirmed it has completed its previously announced agreement to acquire a significant majority interest in Give & Go, North America’s leader in fully-finished sweet baked goods.
The easy-bake brand, owned by Continental Mills, added two gluten-free cake mixes, plus a mix for pancakes and chocolate chip cookies to its portfolio to satiate consumers ‘clamoring’ for allergen-friendly products.
Animal Cracker maker DF Stauffer Biscuit Co has announced it will close its New York factory at the end of the year to focus operations at the higher production facilities in Pennsylvania and California.
Taura has launched an ingredients range that it claims allows manufactures to combine 100% ultra rapid concentrated (URC) fruit and vegetables with other ingredients for the first time in premium confectionery and baked goods.
Although the overall US cookie market has increased 14 per cent in
value between 2002 to2007, manufacturers will have to focus on
niche trends in order to boost individual consumption, according to
a new Mintel report.