Little Debbie is celebrating the 60th anniversary of its iconic Oatmeal Crème Pie with a breakfast cereal offering, developed in collaboration with the Kellogg Company.
Kellogg’s Cheez-It is helping to revitalise the college football season in the US after a turbulent year by devising a new way to cheer on the 2020 Cheez-It Bowl.
Pringles turns up the heat, the Great British Porridge Co. adds much-needed cheer to Christmas, Ginger Bakers allows coeliacs to celebrate and Frank Dale ensures this year’s [muted] party still dazzles.
Kellogg has provided a grant to The Nature Conservancy (TNC) to provide efficient water irrigation resources to rice farmers in Arkansas, US, saving billions of gallons of critical groundwater a year.
Committed to disrupting the status quo, the Movember Founder is changing the face – quite literally – of men’s health on a global scale, raising funds for breakthrough research and support projects focused on mental health and suicide prevention, prostate...
Kellogg UK is taking its move to improve the recyclability of the iconic Pringles tube a step further, entering into a five-month trial with Tesco to collect cartons at in-store recycling points.
The cereal boxes feature a UK-first technology that a smartphone detects and reads aloud the labelling and allergen information to people with sight loss.
2 Sisters Food Group (2SFG) has thrown open the floor for bids from interested parties – which, according to media reports, include the Italian confectionery giant and the UK’s Jammie Dodgers maker – for a Fox’s Biscuits takeover.
The Kellogg’s brand has signed a year-long partnership with leading men’s health charity Movember, the first time it has supported a charity cause in the UK.
According to the United Nations (UN), climate change threatens our food supply ‘through increasing temperatures, changing precipitation patterns, and greater frequency of some extreme events’. And there’s no time to lose.
Kellogg’s is on target in reducing its food loss and waste; UK foodservice supplier Brakes has joined Marcus Rushford's Child Food Poverty Task Force; and celebrity-founded snack brand This Saves Lives expands distribution to ensure life-saving nutrition...
In the lead up to Climate Week (September 21-27, 2020), the breakfast cereal giant has shared how its collaboration with The Nature Conservancy (TNC) to expand its Saving Tomorrow’s Agriculture Resources (S.T.A.R.) initiative in Illinois is paying off.
The Kellogg’s brand is trialling a tube made of recycled paper – which is widely recyclable – in the UK, which ‘will shape what the Pringles can of the future could look like’.
Banana bread has undoubtedly become the official comfort food of the coronavirus lockdown and GoNanas has mixed it up with four bake at home variants; Podberry locks in wider distribution across Scotland for its pea-based snacks; Little Debbie allows...
Kellogg’s is making it easier for parents to show their support to their kids returning/starting school; Walmart is getting spooky for the trick or treat season, and pladis is rolling out some festive favourites and fresh innovations to celebrate Christmas.
The Corn Flakes and Frosties maker has teamed up with Ronald McDonald House Charities (RMHC) to provide breakfast cereal to families staying at 144 Ronald McDonald houses across the US while their children are receiving medical treatment at a nearby hospital.
Kellogg Company posted better-than-expected financial results for Q2 2020, buoyed by the demand for its breakfast cereals and waffle mixes as consumers continue to stock their pantries while working from home.
Kellogg’s collaboration with The Nature Conservancy to provide farmers with regenerative agriculture practices on 67,000 acres of Michigan farmland has prevented almost 3,900 tons of soil runoff from entering the Saginaw Bay Watershed since 2015.
Summertime and the living is easy: Cheez-It and House Wine, along with Cape Cod Potato Chips and Samuel Adams, team up to release limited edition summer-ready snacks to be paired with beverages; Treat Me Sweet Co creates a bespoke range of exotic French...
Informa Markets’ Global Licensing Group – organisers of Brand Licensing Europe (BLE 2020) – has transitioned the 2020 even to a never-before-seen virtual celebration of the business of brand licensing, in partnership with industry trade association Licensing...
We’ve scoured the four corners of the earth to bring you an exciting and exotic selection of treats – from South Korean, Kellogg’s has released a green onion-flavoured Chex cereal, Jammie Dodgers are again available in vegan variants in the UK and, across...
The Pringles maker has joined the World Upside Down campaign launched by the Royal National Institute of Blind People (RNIB), which calls for people to think about the challenges visually impaired people face in ‘the new normal’.
Kellogg’s gets Tony the Tiger and Toucan Sam into one box, Monkey stays true to the ABC of snacking, RIND applies it peel-powered’ formula to melons and Onesto Foods ups the ante of being mindful of the environment.
Pringles and pladis have upped the flavour stake ante with two new offerings, Sainsbury’s is championing Pep & Lekker’s Seed Snacks, Barnana continues to upcycle ‘imperfect’ fruit and Bakedin gets boozy with its kits.
IZEA’s BrandGraph – which measures online influencer content – found Rice Krispies was mentioned organically by influencers in over 11k posts during a 12-month analysis, followed by Pebbles in nearly 8k posts.
As American celeb chef and 'Diners, Drive-Ins and Dives' pressenter Guy Fieri says, ‘we’re heading for flavourtown’ with a range of snacks that pack a ton of flavour, including a limited edition concept combining two best-selling flavours into...
Mondelēz, PepsiCo, Kellogg’s, Original Biscuit Bakers, Fairfield Farm and General Mills have stepped up efforts, as the world faces a mounting food insecurity crisis amid the spread of novel coronavirus.
Kellogg Company has produced a special advertisement to thank the people across the supply line who are bringing hope and a sense of normalcy during this difficult time.
While COVID-19 is forcing numerous layoffs and closures around the country – and indeed, around the world – the breakfast cereal giant has issued an urgent call out for additional workers at its Manchester plant to keep up with demand.
The coronavirus pandemic – which has infected more than 220,000 people and killed more than 9,000 globally at the time of writing – is toying with global economy.
Breakfast cereals are one of the categories to actually show progress in reducing sugar content, with Action on Sugar’s latest progress report showing an 8.5% reduction between 2015 and 2018. But some consumers still demand that sweet hit in the morning....
In addition, Calbee North America is launching Crunchions, Supermola has gone mainstream and Kellogg’s has upped the ante with its fruit filled cereal.
The breakfast cereal giant posted a 2.8% decline in Q4 2019 sales, hurt by falling cereal sales on top of offloading its Keebler cookie business and other assets to Nutella maker Ferrero.
Come Sunday (February 2, 2020), the living rooms of Americans will be invaded by slick, Hollywood-style Super Bowl commercials, designed to be debated long after the final touchdown is scored. We check out why and how some of the US’s biggest snack producers...
Kellogg’s has taken another step in its drive to help families make better choices in the morning; French pâtissier Tipiak has launched a selection of Mediterranean canapés on the UK market; and SkinnyDipped Almonds is kicking off 2020 with a vegan offering...
The implementation of the Smart Snacks regulation in American schools could reduce the rates of childhood type 2 diabetes and other food-related diseases, according to JAMA study.
A new type of wheat developed by Agricultural Research Service (ARS) breeders and collaborators has made its first appearance in a breakfast cereal made by the Kellogg Company.
Americans have becoming far less trusting in recent years, but when the going gets tough, the tough find solace in Cheerios,which again reinforces their importance on health and well-being.
This month’s product roundup features bakery and snack treats that are front-and-forward in answering consumer demands for veggie, on-the-go offerings that also contain sustainably sourced ingredients.
Kellogg Company has published its 10th-annual Diversity & Inclusion Report, which highlights the breakfast giant’s ‘human touch’ accomplishments over the past year.
Consumer demand comes strongly into play as we head up towards Christmas, with Kellogg’s focusing on fibre and convenience, PepsiCo ramping up its Smith’s potato chip flavour down under and celeb chef Paul Hollywood’s Ready to Bake bread roll packs downsizing...
Pretzels get a makeover with Pop-Tarts, Krusteaz rolls out a raft of baking mixes and Made for Drink moves into mainstream. From tried-and-tested brand extensions to brand new launches, BakeryandSnacks scours the shelves to find out what’s trending.
Kellogg’s decision to remove added vitamins and minerals from some of its most popular cereal brands in Mexico will cost the country US$250 million in health and social impacts, says a coalition of non-profit organizations.
‘Tis the season to be jolly – and we’ve scoured the shelves to find out what’s hot to warm the soul during these chilly winter months. Producers are upping the ante with bold flavour punches, guilt-free indulgences and treats for consumers with gluten...
Old-school (Krusteaz) and new-school (Kodiak Cakes) premix brands add new flavors to their portfolios, while Kellogg partners with Pizza Hut on a different kind of cheesy snack and The Popcorn Factory makes greeting cards. Read on for a dose of what’s...
