Japanese food major Morinaga who secured the sales rights for Pringles in Japan should tap into the imports trend and push original US flavours on the market, not Japanese imitations, an industry source says.
Cereal giant Kellogg has received a negative outlook from the rating agency Standard & Poor’s (S&P) as commodity volatility and integration costs from its Pringles acquisition are expected to harm margins.
Snack maker Diamond Foods has said that it has made some market share gains following its failed Pringles bid and is taking steps to reposition the business, including rekindling relationships with walnut growers.
The Ukraine has followed US, UK and German authorities by OKing Diamond Foods €1.6bn takeover of the Pringles business from Procter & Gamble that will make it the second biggest snack maker globally after PepsiCo.
Procter & Gamble has expanded its range of Punica juice drinks
in Germany with the introduction of a large size PET bottle, which
is said to have gained a valuable marketing niche in the highly
competitive juice market.
Long-time rivals in the household goods market Clorox and P&G
are to join forces in the food wrap sector via a new joint venture
which will see P&G apply its research and development skills to
Clorox' Glad wrap brand.