The US government's Special Supplemental Nutrition Programme for Women, Infants and Children (WIC) works to safeguard the health of more than 6.2 million low-income women, babies and toddlers in the US who are at nutrition risk.
Glow-in-the-dark with Oreos; go a-wandering and fall in love with Kashi; get serious about soil and the environment with Crunch Instinct; and snack on vegan treats crafted by trained Swiss patissiers: we scour the shelves to see what’s new and exciting.
Packaging that promotes convenience continues to dominate new products, along with organic ingredients and plant-based proteins. Even trail mix gets a boost in this week’s new product roundup.
A federal judge in Florida has approved a $3.99m deal to resolve a proposed class action accusing Kashi of misleading shoppers by labeling products made with GMOs as ‘all-natural’.
Kashi has lost some distribution in the past 12-18 months, but brand owner Kellogg says it will prove to consumers that Kashi is still a pioneer in the field of ‘progressive nutrition’.
Kellogg is significantly outpacing the competition in the frozen food aisles, posting a 12.8% surge in sales the fourth quarter of 2012 and a 10.8% rise in the full year, revealed bosses on an earnings call this morning.
