What's new on the shelf: On-the-go cereal, chickpea trail mix and vegan cakes

By Kristine Sherred contact

- Last updated on GMT

New products from Kashi, Nestlé and Bakery on Main, along with a few from distributor US Foods
New products from Kashi, Nestlé and Bakery on Main, along with a few from distributor US Foods

Related tags: New product, Cereal, vegan, Rainforest alliance, Kashi, Nestlé

Packaging that promotes convenience continues to dominate new products, along with organic ingredients and plant-based proteins. Even trail mix gets a boost in this week’s new product roundup.
Nestle Box Bowls / Nestle

Nestlé Box Bowls

Nestlé Box Bowls let consumers enjoy their cereal straight from the box, milk and all.

The cardboard cube packaging (1.05oz to 1.4oz boxes) contains a ‘specially designed’ inner bag that retains moisture.

Brands include Shredded Wheat Bite Size, Nesquik, Original and Frosted Shreddies, and Multigrain and Honey Cheerios.

Cereal Partners Worldwide, which sells Nestlé and General Mills cereals in Europe and elsewhere outside the US, created the six-pack to give consumers an easy, out-of-home breakfast option.

The box lets retailers stack the individually-sold boxes (with a RRP of £1.99/$2.63) on tight shelves. The ovewrap-wrap film can also be recycled, a spokesperson confirmed to BakeryandSnacks.

Bakery on Main Oatmeal Cups

Bakery on Main Oatmeal Cups

Bakery on Main, a 25-year-old gluten-free bakery in Connecticut, US, has added an ancient grain blend to its single-serve oatmeal cup line. Consumers can make their oatmeal by filling with water and popping into the microwave, or by adding boiling water and stirring.

Organic Oats & Happiness Oats & Ancient Grains comes in 1.9oz (54g) cups for a RRP of $2.49. The organic blend contains oats, amaranth, quinoa, chia and flax seeds. It offers 50g of whole grains and 4.5g of fat per serving as well as probiotic cultures.

All of Bakery on Main’s products are certified gluten-free, non-GMO and kosher.

Kashi by Kids Superfood Bites

Kashi by Kids Organic Superfood Bites

Kashi by Kids Superfood Bites - made with coconut flour, chickpeas, açai and sweet potato - feature a FairTrade cocoa and chocolate blend or mixed berry filling.

They offer 10g of whole grains and 3g of fiber with under 9g of sugar. They are also non-GMO, USDA-certified organic and made without artificial preservatives or color.

Each 32g bite comes individually wrapped for an easy on-the-go snack sold in a pack of five for a RRP of $4.49 at select retailers, including Walmart, Kroger, Whole Foods and Amazon.

The natural cereals company partnered with Gen Z leaders to develop the peanut-free, plant-based Kashi by Kids line designed for the 5.6 million American children who suffer from food allergies.

Metro Deli Chickpea Trail Mix / US Foods

Non-GMO trail mixes

The Metro Deli Non-GMO Apple and Cranberry Trail Mix combines honey-roasted chickpeas, pepitas, dark chocolate chips and dried apples and cranberries, while the Non-GMO Chocolate Crunch Trail Mix pairs salted, dried chickpeas and half-popped popcorn with dark chocolate chips and coated chocolate ‘gems.’

Each 2oz pouch, sold in packs of 24, is free from artificial flavors, colors and preservatives.

Banana Nut Muffin made with Rainforest Alliance-certified bananas / US Foods

Rainforest Alliance muffins

The Rainforest Alliance-certified Banana Nut Muffin contains 23% banana and crunchy walnuts.

Retailers can serve the muffin as a ‘thaw-and-serve’ treat. Like the trail mix, it is also free from artificial flavors, colors or preservatives.

Passion Fruit Cheesecake / US Foods

Passion Fruit Cheesecake

According to manufacturer and wholesaler US Foods, its Passion Fruit Layered Cheesecake features FairTrade coconut and sugar to meet a growing demand for tropical flavors and socially responsible ingredients.

These handmade cakes are sliced and frozen, saving retailers time and labor.

Honeybuns Vegan Cakes

Vegan cake for everyone

UK vegan pastry company Honeybuns has announced three new flavors for its gluten-free and vegan cake lineup.

Millionaire’s Slice features date-based caramel and a thick layer of dark chocolate; the Dark Chocolate Brownie comes sprinkled with dark chocolate flakes; and the Oaty Raspberry Bar offers a pancake-esque texture with raspberry flavor.

The individually wrapped brownies have a RRP of £1.50 to £2.75 ($1.98 to $3.62). Retailers can purchase an entire traybake for in-house slicing, and those slices typically have an RRP of £1.50 to £2.50 ($1.98 to $3.29).

Honeybuns uses ingredients including date paste, flaxseed, virgin coconut oil and coconut milk to craft its gluten-free brownies, flapjacks and shortbreads. The vegan cakes account for nearly half of Honeybuns’ portfolio in sales.

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