Functional Ingredients

Europeans are increasingly seeking out snacks with functional benefits. Pic: GettyImages/Ridofranz

Post-pandemic weight gain drives protein snacks in Europe

By Gill Hyslop

The demand for protein snacks has significantly increased over the past two years with FMCG Gurus insights showing a jump from 10% to 38% of European consumers admitting to veering toward that option when looking to quell a craving.

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