Delifrance

Délifrance knows the importance of clean label bakes for its customers. Pic: Délifrance

Délifrance unpacks clean label

By Gill Hyslop

The phrase has long been bandied about, but the concept has changed dramatically since it was first devised.

Research by Délifrance reveals that healthier options could encourage 21% of consumers to eat more bread. Pic: Délifrance

Healthy snacking

The meteoric rise of the conscious consumer

By Gill Hyslop

These consumers still want to purchase indulgent pastries or breads out-of-home or on-the-go, but these days are placing more emphasis on treats that are guilt-free.

Délifrance's vegan croissant have the same texture, taste and mouthfeel as their buttery counterparts. Pic: Délifrance

The rise of free from

Délifrance ramps up response to growing free from demands

By Gill Hyslop

Délifrance partnered with allergen specialist, Jacqui McPeake of Allergy Aware, to compile its 2021 report Prove It: Adapting bakery to meet the needs of the increasing number of food hypersensitive consumers.

The key bread trends for 2021 and beyond

The key bread trends for 2021 and beyond

By Gill Hyslop

Délifrance partnered with trend consultants Harris & Hayes and commission Nielsen to conduct a UK-wide retail study to find out what Brits want from bread and pastry, both at home and out of the home, when they want it and what will encourage them...

Délifrance has a product portfolio that is either classed as ‘clean’ or ‘cleaner’. Pic: Délifrance

Clean label

Clean label is fast becoming the expectation, not the exception

By Gill Hyslop

Consumers are increasingly reading product labels and searching out ‘clean’ ingredients lists that are shorter and feature recognisable ingredients that are sourced from nature. Artificial or chemical ingredients are the main undesirables, while there...

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M&S and Délifrance join clean label webinar

By Gill Hyslop

With the British Baker webinar on ‘Consumers, Covid and clean label baking – what’s next?’ just a few days away, we introduce the complete line-up for the expert panel

Délifrance's Feel Good Vegan Baskets range. Pic: Délifrance

Snacking trends

Délifrance reveals the hottest viennoiserie trends for 2021

By Gill Hyslop

Délifrance’s newest research – Prove It: A Viennoiserie Focus – reveals that 79% of consumers consider taste to be the key factor when choosing viennoiserie, compared to 61% placing freshness at top spot, and 49% pinpointing price.

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