Biscuit

The manufacturer of Jaffa Cakes has urged retailers to go back to basics with biscuits. Pic: pladis

Consumer insights

Biscuit sales surge in the UK

By Anthony Myers

UK manufacturer pladis announced sales of biscuits grew by £66m (2.5%) - the category is now worth £2.7bn ($3.42bn) - and said it was on its way to unlocking a £264m opportunity within the coming three years.

Mondelēz has launched an Oreo cookie with a brownie batter center in the UK. Pic: Mondelēz

Mondelēz launches Oreo Choc’O Brownie in UK

By Douglas Yu

Mondelēz has introduced its Oreo Choc’O Brownie to the UK market and will be supporting the launch with a £2.5m ($3.2m) audiovisual advertising, experiential, sampling and PR campaign. 

The digestive biscuit is celebrating its 125th anniversary this year. Pic: McVitie's

Pladis plans health focus for British biscuit market

By Gill Hyslop

At the launch of its second annual biscuit review, the manufacturer of McVitie’s (the UK’s largest selling biscuit brand) said it will make Britons’ much-loved snack even healthier.

Tim Tam is Arnott's only biscuit brand that is available in the US.  Photo: Tim Tam

Tim Tam enters the US as on-the-go snacks demand rises

By Douglas Yu

Australian biscuit brand Tim Tam has entered the US market for the first time after the company decided to cater to the US consumer demands for on-the-go snacks, with a distribution deal with Connecticut-based commercial bakery Pepperidge Farm. 

Sweet potatoes are rich in vitamins and iron so when used in cookies can play into healthy indulgence, says Datamonitor

DIGGING INTO INNOVATION & NPD WITH DATAMONITOR CONSUMER

Sweet potato cookies: The new way to indulge

By Kacey Culliney

Sweet potato should be seriously considered by cookie makers looking to tap into better-for-you indulgence, says a Datamonitor researcher.

Something to smile about: Pom-Bear sales have reached about £15M

Intersnack's seven figure investment in UK snacks

By Rod Addy

European giant Intersnack is challenging PepsiCo and United Biscuits brands in the UK as it prepares to dramatically increase its profile, with a seven-figure investment in UK production.

Biscuit baker gets cash boost

Biscuit baker gets cash boost

By staff reporter

The leading French private label sweet biscuit maker, Biscuits
Poult, has received a €12.5m boost from buyout fund firm European
capital as the firm invests in the company's standing in the
domestic bakery market.

Pack up a penguin

Pack up a penguin

RPC Market Rasen and RPC Halstead have produced an innovative
two-piece pack for Penguin Chukka, the new product from biscuit
brand Penguin.

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