Dulcinea Freymoyer, manager of marketing services at Reading Bakery Systems told BakeryAndSnacks.com: “With the additional space in engineering and purchasing we are able to expand our workforce to keep up with customer demand. “
Reading Bakery Systems said it had recently employed 30 additional staff and was running two manufacturing shifts to keep up with demand.
“The additional manufacturing space allows us to build more equipment simultaneously. We have hired manufacturing employees to help with keep up with demand, and now we will have the necessary space to build the equipment, “Freymoyer continued.
The company hopes to expand its capacity to deliver equipment for bakery products ranging from cookies and pretzels to crackers and fabricated potato chips.
Freymoyer said the company also had plans to deliver new innovations in the near future.
"We are now able allocate time and resources to new technological developments," she said. "We do have several new designs and improvements in the works, and will be releasing more information on them before the end of the year."
The expansion, which includes a new machine shop area and human resource facilities, comes off the back of several other expansions at the company’s US sites in the past years.
Reading Bakery Systems only recently completed the first phase of its Robesonia site expansion, adding additional engineering and manufacturing space and project management offices. In 2008, it also built a 30,000 square foot research and development facility in Sinking Spring, Pennsylvania, US.
Freymoyer said: “A large percentage of our business is international. This expansion will help us serve all domestic and international customers better because we will be able to expedite production times and continue to innovate our product lines.”
The expansion is expected to be completed by spring 2012.