Merlino Italian Baking Company, Seattle's premier wholesale Italian bakery are expanding their snacks base, by selling Moto Bars in new outlets including Robeks Juice - the American firm who already own 30 stores in the Los Angeles area.
Robeks plan to move nationwide, following a positive response from consumers at the introduction of Moto Bars to their stores.
"We are very excited to start carrying the Moto Bars. Our customers love the taste, and we love the healthy ingredients. Moto Bars are an exciting addition to the Robeks selection of healthy snacks", said Patrick Harper, chief financial officer of the Robeks corporation.
Moto Bars are a freshly baked grab and go snack made with organic ingredients and are available in an assortment of flavours. Low in cholesterol and fat and high in protein the bar provides a welcome healthy alternative for meal time.
"Robeks is a perfect venue for our "Fresh Baked" energy bars. The Moto Bar is a perfect fit for athletes, weight loss advocates, and busy people on the go. Whilst making these obvious contributions, it will also appeal to a more diverse band of consumers that have been looking for something new and unique with outstanding flavour!" enthused Basel Nassar of VP Operations.
Merlinos developed the Moto Bar following public demand for tasty, fresh and convenient hand foods. A recent poll carried out by HealthFocus pointed towards fresh as being the most desirable feature of a new product.
"The growth in the natural foods industry is compelling," says PaineWebber analyst Mark Hanratty, who forecasts approximately 15 to 20 percent over the next three to five years. Experts predict the industry will grow, astoundingly, from $12 billion to $50 billion in the next five years.
Based in Seattle, Washington, The Merlino Italian Baking Company was established by Greg Merlino. Customers in the Northwest have trusted the Merlino name, for 25 years, to offer products made from the finest ingredients. The Merlino Italian Baking Company develops products that are extensively tested to fulfill the customers' desire for fresh baked, good tasting snacks and bars.