Fresh off the heels of announcing a snacking innovation center in Chicago, the company will offload a part of the business it absorbed in the October 2018 deal with Pinnacle Foods.
The Snyder’s-Lance brand has teamed up with the youth baseball organization for the past seven years. This year, it will add an onsite campaign during the championship series in August.
The CEO of Kettle Chips maker Snyder’s Lance says he is ‘not satisfied’ with the company’s H1 2017 performance despite a 3% revenue increase in the second quarter.
Snyder’s-Lance has reported an estimated 4% year on year increase in net sales for 2015 – despite a “tougher retailing environment” and a last-quarter performance below expectations.
The future of snacks will be positioning them as part of a 'meal bridge' solution that hits on convenience, value, taste and health, says the marketing head at Snyder’s-Lance.