The renewed appreciation for slower, traditional bread-making and bakery techniques is a rapidly rising trend. However, it’s the use of social media by savvy bakers that is really bolstering the segment.
The Real Bread Campaign has submitted a trading standards complaint that accuses Lidl of purportedly misleading consumers. It might not be the only one ...
UK food and farming charity Sustain and the Real Bread Campaign have published ‘Bake Your Lawn’ – just in time for spring wheat sowing and planning ahead for winter wheat planting – to inspire breadmakers (be they budding ones or professionals) to grow...
As well as celebrating making real bread by hand, the Real Bread Campaign is using this year’s event to inspire people to bring out the neglected breadmaker from the back of the cupboard.
The Real Bread Campaign and Roots to Work are hosting a business networking event, which will enable bakers – whether just starting out or developing as a Real Bread baker – to network with likeminded peers.
The UK Government backs the Superloaf entrepreneur to help tackle obesity problem; Equii expands its portfolio to allow consumers to have ‘the best of both worlds’; Sourhouse encourages home bakers ‘to sourdough’; Real Bread Campaign wants to put some...
Action on Salt is calling for mandatory salt reduction targets after its latest research found that some slices of bread are saltier than a bag of crisps.
Trade groups like Craft Bakers Association, Scottish Bakers and Federation of Bakers have welcomed the UK Baking Industry Code of Practice (CoP) for the Labelling of Sourdough Bread and Rolls. The Real Bread Campaign, on the other hand, remains highly...
Following a trading standards complaint by the UK watchdog, high street retailer Iceland has withdrawn its own-brand ‘50% white and wholemeal’ loaf from shelves.
The UK government has unveiled its new Energy Bills Discount Scheme – which does not provide support for businesses with energy costs below the wholesale price threshold – which Real Bread Campaign coordinator Chris Young said likely see many microbakeries...
While the culinary world notoriously rejects criticism – think footballer-turned-Michelin-starred-chef Gordon Ramsay and Sunday Times restaurant critic AA Milner – Bertinet is actually using the unique opportunity to challenge the British perception of...
A new report by the Open University Business School reveals the number of small bakery businesses in the UK has increased in recent years, rising to the COVID challenge, but now facing an uncertain future.
As part of a brand refresh, Bertinet Bakery has become the first major US bread brand to feature the mark on its packaging, which guarantees the nutrition and processing credentials of its range of sliced sourdough.
To celebrate Black History Month, the campaigner is hosting the ‘No all real bread is white’ webinar to give the microbakery sector the chance to hear from Black owners/workers of Real Bread businesses.
The government’s intervention to help halt spiralling costs has been cautiously welcomed … however, heavy energy users like bakeries are still facing a tough winter, already paying more than double, and as the cap is only for six months, this makes planning...
According to Campaign coordinator Chris Young, the current regulations ‘are not fit for purpose, do not support small bakery owners and do not protect shoppers adequately’, allowing a raft of what it calls ‘sourfaux’ to be marketed as sourdough and sold...
The Real Bread Campaign is calling on bakers, retailers, caterers and passionate bread advocates to underscore its mission to get Defra to consider its Honest Crust Act, as well as to consider everyone in the upcoming month-long ‘bread for all’ event.
The Real Bread Campaign is questioning the use of wholemeal in a number ‘half and half’ product names and the marketing by several leading UK bread manufacturers and retailers.
While the Campaign has hailed the Food Standards Agency’s (FSA) strategy for 2022-27, an open letter has called for tougher regulations to recognise the craft sector and level the playing field for small business owners.
The Campaign has ramped up its efforts to lobby for an Honest Crust Act to enforce loaf labelling and marketing legislation in the UK and has sent Defra its motivation outlining ‘the case for a legal definition of sourdough bread’.
The Real Bread Campaign is hosting a free webinar to inspire budding bakers to take the leap into creating a flourishing business selling authentic, preservative-free breads.
The Real Bread Campaign is issuing a shout out for a wider network of ambassadors to wave the flag for clean label, all-natural, artisan-style sourdough bread.
It’s that time of the year again when the artisanal bakery sector around the globe gets together to celebrate all things additive-free when it comes to baking bread.
Parliamentary Under Secretary of State Victoria Prentis said the Department for Environment, Food and Rural Affairs (Defra) is currently not considering the inclusion of sourdough or wholegrain definitions in the Bread and Flour Regulations.
The coronavirus outbreak has brought out the inner baker in many of us, with the number of people searching ‘bread’ and ‘cookies’ hitting an all-time high and encouraging big brand names to release their treasured recipes.
Baking has become one of the nation’s biggest boredom breakers to fill the days in lockdown – but this has resulted in shortages of flour and yeast – leading the Real Bread Campaign to weigh in with recipes and tips to overcome the challenge.
Most people won’t be spending this Easter with important family and friends – thanks to the coronavirus crisis – but that’s not going to stop them from being more tempted than usual to bake up an aromatic batch of steaming hot cross buns, says Mintel.
PepsiCo has announced the closure of its Frito-Lay site in California, along with some Quaker Oat production lines in Iowa after employees contracted the virus; India’s largest Parle Biscuits is donating biscuits to people in need and Campbell has reported...
Two Magpies Bakery – a group of four family-owned bakeries across Suffolk and Norfolk on the East Coast of the UK – has realised a £3.5m sales increase in just 16 months.
A letter from Michael Gove, Secretary of State for Environment, Food and Rural Affairs (Defra) to the Real Bread Campaign – which has been lobbying for the Honest Crust Act – stated that Defra will look into the bread and flour regulations once the UK...
The Real Bread Campaign has called on the UK’s Department for Environment, Food and Rural Affairs (Defra) to enact legislation requiring manufacturers to list all ingredients, including processing aids.
Understanding why consumers have adverse reactions to certain types of bread should be researched, instead of searching for some miracle gluten-free replacement, says The Real Bread Campaign.
The Real Bread Campaign has slammed UK industrial bread manufacturers on the misleading use of ‘wholemeal’ and ‘wholegrain’ and has called for meaningful legal definitions and robust regulation.
A food pressure group in the UK is urging consumers to place stickers on plant produced bread in a move to highlight the unlabelled processing aids used in breads formulated by the 'big bakers'.
