The Kellogg’s-owned toaster pastry brand has signed a multi-year agreement with Florida Citrus Sports to become the latest title sponsor of college football, which holds the attendee record among bowl games.
Several snack producers have stepped up to celebrate and support the LGBTQ+ community; numerous are hitching their ride on the fast-moving plant-based bandwagon; Bridor is showcasing its skills with exquisite croissants; and Kellogg’s Cheez-Its is conjuring...
Finsbury Food Group has again teamed up with Bosh! to launch Brilliant Brioche Buns, Seggiano is dialling up the excitement after a muted Christmas last year and Cinnamon Toast Crunch is giving teens exclusive access to premium merch.
Kellogg’s Cheez-It is helping to revitalise the college football season in the US after a turbulent year by devising a new way to cheer on the 2020 Cheez-It Bowl.
Summertime and the living is easy: Cheez-It and House Wine, along with Cape Cod Potato Chips and Samuel Adams, team up to release limited edition summer-ready snacks to be paired with beverages; Treat Me Sweet Co creates a bespoke range of exotic French...
Old-school (Krusteaz) and new-school (Kodiak Cakes) premix brands add new flavors to their portfolios, while Kellogg partners with Pizza Hut on a different kind of cheesy snack and The Popcorn Factory makes greeting cards. Read on for a dose of what’s...
The cereal and snack giant showed off new products for Rice Krispies, Pop-Tarts, Pringles and Cheez-Its at the National Association of Convenience Stores (NACS) show held in Atlanta, US, on October 1-4.
Small brands and major players launch new flavors for summer snacking, with a focus on intense crunch and big flavor. We take a look at the launches hitting at the height of the season.
A decrease in breakfast cereal sales and a product recall for RXBar – initiated ‘out of an abundance of caution’ – have impaired Kellogg’s first-quarter earnings.
As we count down the days to Christmas and 2019, we've scoured the shelves to find delicious and healthy treats to enjoy during the holidays and into the new year.
The US food giant, Kellogg, has announced it will shift its entire snack business in North America from direct store delivery (DSD) to warehouse distribution systems to meet consumers’ evolving shopping behaviors.
The Kellogg Company has reported lower-than-expected fourth quarter sales due to continued weakness in cereal but its president and CEO says the company can still win at the breakfast occasion.
Investment in cereal makes sense for Kellogg because it cannot sideline such an important segment but snacks should really be the priority, an analyst says.
This year has seen a flurry of activity in the bakery, snack and cereal market with big buys, joint ventures and companies left up for sale as we enter 2013. BakeryandSnacks.com takes a look back at some of the most prominent moves to shake up the sector…
Cereal giant, Kellogg, has sealed its buy-out of Pringles for US$2.7bn, set to triple international business and stack it into second place on the global snacks market.
Kellogg’s $2.7bn deal to acquire Procter & Gamble’s Pringles will significantly boost its global snacks presence and open existing products up to new markets, according to analysts.
