The snacking sector has seen an especially strong spike over the past two years, with more consumers turning to snacks as a moment of indulgence, to allay current tensions or to boost their overall health.
Freeze-drying is bang on trend today, helping producers to stay ahead of the demand for guilt-free snacks as the process retains the nutrients, colour, shape and flavour of the primary ingredient. They are also 100% natural and contain no added sugar.
Inclusions have long been used to provide consumers with creative snacking experiences and are increasingly being used to add a nutritional and functional boost to keep up with the growing demand for healthier, clean label indulgences.
Consumers expect the real thing when they purchase a breakfast cereal advertised with fruit inclusions – not something produced to taste or give the appearance of. As such, the global freeze-dried ingredients market – and specifically fruit inclusions...
