Nestlé claims to have overcome disadvantages in omega-3 fortification of breakfast cereals by using fatty acids derived from flaxseed and incorporating antioxidants for shelf-life.
High levels of fiber and/or calcium can be incorporated into a ready-to-eat (RTE) cereal without impacting eating quality by pelletizing the ingredients, General Mills says.
The Andre Agassi Foundation for Education has teamed up with Michigan-based private label specialist V20 Foods to create Andre Agassi's Box Budd!es, a line of kids' snacks that will be sold in grocery stores nationwide.
The FDA says it will permit qualified health claims on the relationship between eating whole grains and a reduced risk of type 2 diabetes, but is the wording it has proposed so qualified that no food manufacturer will want to use it?
New government data has revealed that one in seven Australian schoolchildren are skipping breakfast, putting at risk their own health and perhaps also that of the country’s cereal makers.
THE BIG INTERVIEW: KELLOGG ASIA PACIFIC PRESIDENT – PART II
Pringles brand awareness is varied across Asia Pacific but commercial innovations like seasonal marketing and in-store promotions should deepen traction, Kellogg’s Asia Pacific president says.
The US breakfast cereal category can be bolstered by unlocking neglected brands and pushing deeper into the natural segment, the head of cereals at General Mills says.
THE BIG INTERVIEW: KELLOGG ASIA PACIFIC PRESIDENT – PART I
Kellogg is in a position to drive, shape and ultimately create a cereal category in Asia Pacific, and that’s exactly what it plans on doing, its regional president says.
About a year on from OatSweet’s initial push into the U.S. sweetener marketplace, Oat Tech CEO and founder, Dr. Paul Whalen, caught up with FoodNavigator-USA on the growth areas—both expected and unforeseen—for this natural, oat-based sweetener.
Big interview: Sarah Wallace, co-founder, the good bean
After spending years marketing products from Luna Bars and PopChips to thinkThin bars, The Good Bean co-founder Sarah Wallace knew a thing or two about building healthy snacking brands before she decided to put her money where her mouth is and go it alone...
It is not currently possible to make a package completely from plant-based materials, says Cascadian Farms, as it launches a bio-based cereal liner for its Cinnamon Crunch line.
Organic food brand Cascadian Farm has upped the sustainability quotient of its packaging, pouring into the first-ever cereal box liner made from renewable plant sources.
Kellogg's says its new food science research and development facility in the Leuven Bio-Incubator in the Belgium will drive the company forward in terms of innovation and strengthen its existing ties with the European market.
PepsiCo has been experimenting with ingredients from unpeeled heat-treated green bananas and plantains to serve as everything from a gluten substitute to a sugar replacer in products from oatmeal to smoothies, crackers, bars and cookies, a recent patent...
General Mills has announced the re-launch of two of its cult-status monster cereals - bringing Yummy Mummy and Frute Brute back to US shelves in the first of a limited time run of the cereals to celebrate Halloween.
Only 3% of Indians regard breakfast as an essential meal, nearly three-quarters do not eat an adequate breakfast each day and one in four skip it completely, according to a study sponsored by Kellogg’s.
What have you heard lately about Michigan? That its biggest city (Detroit - once the wealthiest city in the world) recently filed for bankruptcy? Or that from December 2009 to March 2013, it was the #1 state in the nation for creating manufacturing jobs,...
A new survey has revealed that far from enjoying a traditional full English each morning, many Brits are skipping breakfast because they say they do not have enough time.
The biggest challenge facing granola bar makers is the stickiness and product build-up on packaging lines, but this can be overcome with gentle handling and clever belt timing, says Bosch.
Quaker's involvement in oat research does not need to be compromised by its interest in the sector and should be supported given the lack of funding from elsewhere, says an analyst.
The US Food and Drug Administration (FDA) has been refused more time to enact the Food Safety Modernization Act (FSMA), signed into law by President Obama in January 2011.
Two young entrepreneurs have developed a high protein bar using crickets that they say have superior nutritional qualities and can go a long way in making insect consumption mainstream in America.
GMO laws are vague and this is driving up ‘all natural’ class action lawsuits but consumers need to do more to steer the conversation, says cereal and snack maker Barbara’s, who recently settled a case to the tune of $4m.
Global wheat prices are down and increased consumption catered for thanks to strong supplies and increased production in most countries, the United States Department of Agriculture (USDA) said.
Booming consumer desire for GMO-free products has been the driving force behind Barbara’s efforts towards non-GMO certification, says its vice president of marketing.
Kellogg has confirmed there will be further job cuts at its cereals factory in Memphis in the coming weeks as part of a round of layoffs first announced in April, but says the plant as a whole has a viable future.
Boulder Brands, the firm behind two of the biggest names in gluten-free, Udi’s and Glutino, is talking to one of America’s largest coffee chains, and one of its largest donut chains, about launching gluten-free bakery items.
The Advertising Standards Authority (ASA) has ruled that Cereal Partners UK must remove two adverts that compared the nutritional value of Cheerios to croissants and Nesquik to jam on toast.
Digestion may impact the antioxidant potential of wholegrain cereals and more human studies are needed to confirm their true activity, according to research.
There are no clear plans yet to lift Japan's ban on US western white wheat, a Japanese government official says following a meeting between its ministry and the USDA last week.
Sports nutrition marketers have traditionally focused on young men, sports teams and hardcore athletes. In future, however, they will need to spend more time targeting women, weekend warriors and consumers pursuing individual sports and fitness activities...
A newly developed cereal high in protein and fiber but low in fat, salt and sugar has hit the market to tackle the global obesity epidemic, its developer ViSalus says.
Food Standards Australia New Zealand (FSANZ) has released a consultation paper about the qualifying criteria for dietary fibre nutrition content claims.
2 Sisters Food Group has forged a licensing agreement with Premier Foods for the production, distribution, sales and marketing of its Hovis Breakfast Bakes range of breakfast biscuits.
