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What characterizes a whole grain product?
Cereal science association AACC International has put forward recommendations on how whole grain products should be characterized.
Big interview: Kevin Cleary, CEO Clif Bar & Company
Clif Bar CEO: 'The protein trend is hot for men and women right now'
Nutrition bars enter - and exit - the snacks aisle at the speed of light these days. So how has Clif Bar managed to sustain the kind of growth rivals...
UK may have to stick to wheat imports, says commodities analyst
The UK was hit by an extreme wheat crisis last year forcing industry into import mode and forecasts suggest this trend may stay, says a commodity analyst.
Plant-based protein craze drives renewed interest in peanut flour
While peanut flour has been around for years, recent interest in protein - particularly the plant-based variety - has sparked renewed interest, particularly in the nutritional bars market, according to...
Post strengthens natural offerings with Hearthside buy
A second acquisition will further strengthen Post Holding’s position in the high-growth natural cereal segment, its CEO says.
‘Kellogg can’t afford to be less competitive in cereals’: Analyst
Investment in cereal makes sense for Kellogg because it cannot sideline such an important segment but snacks should really be the priority, an analyst says.
‘Loyal consumers see brands as a reflection of themselves’: Kellogg
Consumers want to invest in a product that aligns with their values - and they do care about corporate responsibility, says Kellogg.
Symphony Consulting: Growth rates of key label claims - organic, natural, gluten-free - are leveling off
Growth rates of several individual label claims under the health & wellness umbrella have started to level off, according to new research from Symphony Consulting.
Kids’ cereal challenges: Do not underestimate pester power, says analyst
Kids’ cereal brands must target parents but pester power from their children must not be underestimated or ignored, says an analyst.
Oatmeal beats ready-to-eat cereal on satiety, PepsiCo research shows
Remember the gluey texture of the oatmeal your mom served you as a kid? Turns out, this is a good thing, according to new research comparing the satiating effects of...
Boomers or bust: Is the $10bn US breakfast cereal market in a state of terminal decline?
On paper at least, boxed breakfast cereal ticks all the right boxes. It’s quick, great value for money, and nutritious - the perfect recession-proof food.
‘Al-desko’ breakfast: Consumers want packaging innovation, says Mintel
The ‘al-desko’ breakfast trend has hit Britain and prompted consumer demands for re-sealable, easy to open cereal packs, says a Mintel analyst.
ADM edges closer to A$3.4bn GrainCorp takeover
ADM will put forward a third, higher bid of A$3.4bn ($3.5bn) for Australian bulk grains specialist GrainCorp after a full financial review of the company.
Kraft drops its MilkBite milk and granola bars. But were they doomed from the start?
In February 2012, Kraft unveiled a category first: MilkBite milk and granola bars for the refrigerated dairy aisle combining “real milk” (and as much calcium as an 8floz glass of...
Gluten-free app could drive nutrition innovation, says research fellow
A gluten-free scanning app in Australia could prompt industry to improve nutritional content and label on-pack, says a research fellow from the George Institute for Global Health.
Poor UK wheat harvest halts Weetabix production
Weetabix has stopped production of two cereal varieties because of technical problems caused by a poor quality UK wheat, it says.
SPECIAL EDITION: RIDING THE HEALTH CLAIMS WAVE
The hunt for that ‘added extra’: Pushing beyond a health claim
The health-conscious yet frugal consumer is increasingly difficult to convince, even when presented with a plethora of health and nutrition claims on pack. So, just how can manufacturers prompt that...
SPECIAL EDITION: RIDING THE HEALTH CLAIMS WAVE
How are market-leading kids’ cereal firms tackling health claims?
Use of health and nutrition claims on kids' cereal is widespread, but manufacturers are using them with caution and the majority favor nutrient content claims.
Healthy logo: Netherlands ‘Choices’ logo confirmed as first government-backed scheme in EU
The Dutch version of the Choices logo has been confirmed as the first government-backed healthy logo scheme to gain EU and Member State support.
High fructan barley holds wholegrain promise, says CSIRO
A barley variety high in fructans and positively linked to improved gut health holds promise for wholegrain foods, according to the Commonwealth Scientific and Industrial Research Organization (CSIRO).
Sorghum: The next big gluten-free grain?
Leading scientists have hailed sorghum as a highly nutritious and cost-effective gluten-free grain, but said industry use remains nascent.
COMMODITY REPORTS: USDA
Lower domestic wheat use spells higher global supply: USDA
A drop in domestic wheat use has left higher global supplies – up 2.9 million for 2012/13, according to the US Department of Agriculture (USDA).
RTE cereals reduce BMI in obesity-prone minority, low-income kids: Study
Obesity-prone minority US children from low-income families could reduce their body mass index (BMI) by prolonged consumption of ready-to-eat (RTE) breakfast cereals, new research suggests.
News in brief
Post Holdings will close Modesto, CA, plant by September 2014
Cereal maker Post Holdings says it will close its Modesto, California plant - which employs approximately 140 employees - and transfer production to other facilities, by September 2014.
CHOICE Australia slams ‘alarmingly’ high salt levels in kids’ snacks and cereal
CHOICE Australia has slammed industry on high sodium levels in snacks and breakfast cereal targeting kids and has called for tougher action towards change.
