Time-tight consumers are searching the aisles for convenient products. Portability and easy-handling is a priority for snacking on the go, simple and easier mixes for baking and fast cereal and bar options for breakfast. Consumers have no time to waste and industry cannot waste time in catering to this fast-lane lifestyle.
Executives in cereal firms will need to tackle R&D with an entrepreneurial spirit to tough out the next five years, warns consultant.
Ingredients suppliers should target India’s sweet and savory snacks sector because it’s untapped and brimming with potential, says Euromonitor International.
KP Snacks has launched £1 price-marked nuts across its four top-selling flavors to try and drive sales in convenience stores.
Snyder’s-Lance is using radio rather than TV for its latest Lance Snacks marketing campaign to target consumers effectively – while on the go, the senior brand director says.
Close to $400bn is spent annually on snacks worldwide, but who is the global snacker and what are the purchase motivators?
United Biscuits will take its core savory snack lines on a UK depot tour to engage with retailers on how best to stock and display products in impulse channels.
Graze realizes subscription snacking opportunities stretch far beyond its desk-friendly concept and is taking a leap into sharing with big box varieties, its CEO says.
KP Snacks has big growth plans under the Intersnack umbrella with Christmas NPD investment and a push in healthy snacking, says its branded sales head.
Kellogg and J.M. Smucker have topped the consumer likeability charts in the US with Eggo waffles and Pillsbury bread mix – indicating a love of carbs, according to insights specialist...
Fletchers Group of Bakeries has launched a half-white, half-brown sliced bread under its Kara Brand to the UK’s out-of-home market.
The demand for hot cereals like porridge has continued to experience a dramatic resurgence and will continue an upward trajectory for the next four years, according to a Key Note...
Cereal pots appeal to consumers seeking faster, easier ways of eating breakfast, but manufacturers must go beyond simple, on-the-go pot packaging, says Datamonitor Consumer.
Premier Foods has put £10m ($16m) behind a multi-media promotional Mr Kipling campaign, just months after committing £20m ($32m) for a snack pack production line.
‘Thins’ have taken off in the US and Canada with bread, bagel and even tortilla varieties offering less calories for the health-conscious consumer, and it’s an area that holds great...
UK home baking declined in value by 3.2% for the first half of 2014 and will continue on a downward trend for some time, says IRI.
Funley’s Delicious health snacks is re-launching its Wholly Granolly and Super Crackers to appeal to on-the-go consumers in September.
Younger consumers are reaching for snacks to accompany and round out meals, and the better-for-you category is set to benefit most, finds The NPD Group.
Deli breakfasts have boomed in the US as consumers seek faster, fresher alternatives to traditional ready-to-eat (RTE) cereal category, according to Nielsen.
US consumers are looking for energy-dense hot cereals that provide a full serving of fruit or veg, according to FONA International.
China will become the world’s second most valuable bakery and cereals market by 2018, and understanding lifestyles will be key to capitalizing on this growth, says Canadean.
Packaged, eat-at-home breakfasts remain the US favorite, but as restaurant competition rises manufacturers must make options easier and quicker, Datassential says.
The number of UK consumers baking at home fell by 8% this year – a drop likely sparked by fears around sugar but one that could be remedied with stevia,...
UK gluten-free major Genius has rolled products in French in-store bakeries – a move it says should normalize gluten-free for consumers.
Cereal makers should consider moving NPD away from the breakfast table and introducing milk-free snack bags to be eaten like crisps, according to Canadean.
Instant hot cereal is rising in Russia as urban consumers seek healthy, convenient options, but beware - indulgence remains top of mind, says an analyst from Canadean.