Researchers from Ohio State University and University of Notre Dame have cautioned marketers not to rely on scientific backing when it comes to selling their indulgent product.
Lay's is heading into the desert to transform Coachella into a festival of flavour, giving festivalgoers the exclusive opportunity to taste Lay’s chips in their freshest form, served within 24 hours of being made.
Bidding for The Ranch Diamond – made in a laboratory entirely from Hidden Valley Ranch Seasoning – started at $310, but quickly soared as punters scrabbled to get their hands on the one-of-a-kind gem.
Brand Licensing Europe (BLE) and Licensing International has launched the Brand Licensing Retailers’ Academy (BLRA), a series of six masterclasses specifically designed for retail professionals.
Hidden Valley Ranch is bringing sparkle to more than just snacks with the debut of a first-of-its-kind lab grown diamond made entirely from the iconic seasoning.
Lancashire-based bakery Eat My Logo – a direct seller of bakery treats featuring edible branding – has set its sights on moving into the catering and hospitality channels.
Bakels is celebrating its diamond jubilee with the release of a report that looks back on the bakery ingredients specialists’ key achievements, the global baking industry’s landmark moments, and what could lie ahead for the next seven decades.
For decades, the PepsiCo-owned brand has been known for its potato chips. It has now debuted in a completely new category – just in time for the upcoming festivities.
Kids are worth celebrating, but this year, around 2.5 million American youngsters who experienced homelessness missed out on having fun on their birthday – a status quo celebrity-backed Partake Foods wants to change.
When the world slowed down last year, kids didn’t, with many pumping out some inspired creations, even during the most challenging of times. Now, Pebbles wants to share these artworks with the world.
Two original artworks made entirely of ‘Cheetos dust’ by pioneering multidisciplinary artist and illustrator Lefty Out There (aka Franco Campanella) commanded a price tag of $2,500 each during Art Basel in Miami Beach.
Kellogg’s has provisionally agreed to a five-year deal with the Bakery, Confectionary, Tobacco Workers and Grain Millers International (BCTGM) Union that will finally see 1,400 cereal plant strikers return to work.
SA food producer and fashion retailer AVI Ltd has confirmed it is in talks with American giant Mondelēz International regarding the sale of its snacks and biscuits business.
The Minnesota-headquartered food major has offloaded its European dough business to The Cérélia Group, a French producer of ready-to-bake dough solutions, to consolidate its impetus in North America, its largest market.
Riceworks has landed a significant ‘highly customised financing solution’, enabling it to initiate an aggressive expansion strategy across North America, along with new product lines.
The group of wholesale bakeries – which includes Main Street Gourmet (MSG) and Biscotti Brothers – has finalised the acquisition of Wisconsin peer Meurer Brothers Bakery for an undisclosed amount.
PepsiCo-backed Stacy’s Pita Chips is ramping up its support for female business owners on Women’s Entrepreneurship Day (19 November), following the kickoff of the 2021 Stacy’s Rise Project, a grant and mentorship programme dedicated to helping women grow...
The confectionery giant is expanding its footprint in the salty snacks scene with the acquisition of Dot’s Homestyle Pretzels and contract manufacturer Pretzels Inc, in a deal worth $1.2bn.
The PepsiCo Frito-Lay North America brand has teamed up with former Cowboys quarterback turned National Football League (NFL) commentator Tony Romo to give one die-hard fan the opportunity to experience the game like never before.
Stacy’s Pita Chips has partnered with actress and producer Reese Witherspoon and her media company, Hello Sunshine, to spotlight the 10 standout winners of the 2021 Stacy’s Rise Project.
Investor-backed Rubicon – founded with a mission to help those in need of a second chance – has acquired fellow Californian cake maker Just Desserts for an undisclosed amount.
Turning Rock Partners provided the financial boost to support the acquisition, with existing shareholders and management also participating in the new round of capital.
The UK specialist miller and baker has joined a list of blue chip customers – including PepsiCo, Ella’s Kitchen and Vivienne Westwood, among others – that have adopted Mapp’s Customer Data Platform (CDP) to drive a targeted digital communication strategy.
The Pac-12 has a tradition as the ‘Conference of Champions’ with more NCAA National Team Championships than any other conference in history, so it makes sense that the maker of iconic snacks like Goldfish crackers, Snyder’s of Hanover pretzels, Kettle...
Bagel Boy will continue to operate out of its existing manufacturing facility in Lawrence, Massachusetts, with founder Chuck Bouchrouche at the helm of the organisation.
Doritos is taking its 2020 #AmplifyBlackVoices campaign to the next level with the launch of SOLID BLACK, a multi-platform initiative in which it will invest more than $5m to amplify the stories of Black joy, strength and resilience.
The UK’s first vegan rocky road pizza – developed to commemorate World Chocolate Day – could prove to either be a step too far, or ready to ignite a new flavour explosion.
Parle Products has expanded its portfolio with the launch of Parle G Chakki Atta (flour) to capitalise on the trajectory growth the home baking trend has experienced since the outbreak of the pandemic.
Whisps is looking to fill the position of Cheese Content Officer on its Big Cheese Board to capture some of the hilarious, uplifting and downright cheesy content that is being created.
Barry Callebaut’s cocoa pioneer brand Van Houten has announced a ruby chocolate option aimed specifically at the hospitality sector, specifically baristas and coffee bars.
Israeli firm Nutritional Growth Solutions (NGS) has launched a patented snack bar that contains the growth-boosting nutrients needed to fuel a child’s growing body.
The German-owned British producer of branded and own-label maize-, potato-, and nut-based snacks has teamed up with The Food Warehouse by Iceland to debut its cult favourite Hula Hoop and Space Raiders snacks in the freezer aisle.
German OEM specialist DTM Print has unveiled a manual feed option, along with custom food trays, for Eddie, the world’s first-and-only NSF and GMP-certified edible ink desktop printer for printing directly onto cookies.
The Food Marketing Experts has started 2021 on a high, scooping up the title of Best Food Photography & Marketing Firm. But what does this really mean for its clients and what can this Cambridgeshire full service agency can bring to the table for...
According to the snack giant, the scholarship and professional mentoring programme is a cornerstone initiative to the more than $570m commitment it has made to Black and Hispanic communities.
Confectionery giant Mars Wrigley UK is attempting to digitise taste through a partnership with Google Cloud, which has resulted in the first ever Maltesers cake developed by artificial intelligence.
The Good Food Group – a Nottinghamshire-based consultancy firm that connects suppliers with buyers – has launched a unique subscription service to help bakery and snack brands land their products on retailers’ shelves.
The All-China Bakery Association (ACBA) has partnered with Shanghai Sinoexpo Informa Markets International Exhibition Co. (IM Sinoexpo) to form a joint venture to further expand the reach of one of the country’s largest trade shows on the bakery calendar.
