Business

Who’s winning the World Cup before kick-off?

Who’s winning the World Cup before kick-off?

By Gill Hyslop

With FIFA forecasting a record $13bn in revenue from World Cup 2026, snack manufacturers are betting that football’s biggest tournament can deliver equally outsized returns

3 make or break factors for Asian brands in the West

ThaiFex-Anuga Asia 2026

3 make or break factors for Asian brands in the West

By Pearly Neo

The western world is home to many of the world’s most established food brands, so what strategies can Asian brands use to crack desirable markets like Europe or the US?

How dairy can seize its World Cup moment

How dairy can seize its World Cup moment

By Teodora Lyubomirova

With global audiences shifting to digital and wellness on the rise, is dairy ready to compete with Big Soda for World Cup visibility?

Cinnabon swaps the UK high street for a licensing deal

Cinnabon swaps the UK high street for a licensing deal

By Gill Hyslop

Just months after disappearing from UK shopping centres, Cinnabon is returning to instore bakery instead – highlighting how licensing has become one of food and drink’s most valuable commercial tools

The death of the free airline snack

The death of the free airline snack

By Gill Hyslop

Delta’s decision to scrap complimentary snacks and drinks on hundreds of flights is exposing a bigger shift across global aviation.