
The promotion trap: Why branded pricing strategies aren’t stopping private label
If promotions are supposed to win back shoppers, why is private label still taking over the basket?

If promotions are supposed to win back shoppers, why is private label still taking over the basket?

The most important finding in Mondelez International’s latest State of Snacking report isn’t that people are snacking more but that the industry may no longer know what a snack is

America’s biggest birthday party is inspiring a summer of patriotic flavours, nostalgic treats and celebratory packaging

As the reformulation goalposts continue to move, experts from PepsiCo, the European Snacks Association, the American Bakers Association, 210 Analytics and FDF Scotland’s Reformulation for Health Programme ask whether manufacturers can keep pace

From pizza-flavoured protein bars in the US to matcha cookies in the UK, brands are blurring the boundaries between indulgence, functionality and convenience

Nearly 90% of World Cup viewers plan on food and beverage purchases, fueling $7.5 billion in spending

PepsiCo’s driverless truck experiment promises faster, cheaper deliveries, but it’s also exposing a growing battle over jobs, safety and the future shape of food supply chains

PepsiCo’s decision to appoint Gordon Ramsay as the new global partner for Doritos Loaded raises an intriguing question

With FIFA forecasting a record $13bn in revenue from World Cup 2026, snack manufacturers are betting that football’s biggest tournament can deliver equally outsized returns

Lay’s, Doritos, Lindt and Oreo are worth billions despite growing pressure from health trends, private label and changing consumer habits. Here’s what they’re getting right

PepsiCo is betting on premiumisation, protein, new consumption occasions and younger consumers to fuel Duyvis’ next chapter

From snack cafés to immersive retail and branded restaurants, food and drink companies are turning physical experiences into a new form of marketing.

Calbee’s decision to strip colour from its packaging amid naphtha shortages is an early warning that the Iran conflict is beginning to fracture the petrochemical supply chains underpinning the global food industry

Food companies are becoming some of the clearest observers of the economic fallout from the Iran conflict as fuel volatility, inflation fears and changing spending habits begin reshaping behaviour across the supermarket aisle

Following its first foray into hospitality in Madrid, PepsiCo is doubling down in Shanghai to test just how far a snack brand can stretch

New potato varieties are being designed to meet the snacks industry’s exacting demands on yield, storage and fry performance

Hot honey, smoky barbecue, dips, chips and fermentation are turning the spring picnic into a more flavour-led, shareable occasion

From New Coke to Crystal Pepsi, even the biggest brands can fail fast

Mexico is drawing billions from the world’s biggest F&B companies, but behind the investment wave sits a more complex mix of cost pressure, regulation and an increasingly competitive domestic landscape.

From $7 chips to $8 cereal, food pricing is starting to defy logic – and the consequences aren’t falling neatly on one side

Costs are rising again just as consumers start to hesitate and that’s a far more difficult mix than inflation alone.

From SKU cuts and factory closures to functional launches and acquisitions, PepsiCo is moving fast to streamline and prove its snack empire still matters

From buffalo pastry pockets and protein scone bites to sprouted nuts, snack mixes and football-fuelled crisps, brands are pushing harder on flavour, format and occasion

From halted breakups to billion-dollar buyouts, the world’s biggest food groups aren’t just tweaking products, they’re rethinking how growth works

The soda and snacks giant can now add another feather to its cap: it’s becoming a restaurateur

PepsiCo’s Lay’s restaurant in Madrid highlights a growing strategy among snack giants to extend blockbuster brands beyond the supermarket shelf and into cafés, retail attractions and immersive consumer experiences

From Oreo’s $4bn global machine to Uncrustables’ rapid ascent, the snack aisle’s biggest names are banking billions and still investing like challengers

Plant closures across PepsiCo, Smucker and Campbell’s reveal a structurally slower snack market adjusting to selective consumers and GLP-1 disruption

Protein has become expected – and delivering it at scale without breaking flavour, cost or compliance is testing manufacturers like never before

Financially stretched but digitally fluent, the world’s youngest adult consumers are forcing food and drink brands to explain themselves

As consumer appetite changes and nutrient scrutiny intensifies, protein is moving from differentiator to design standard

From PepsiCo to Nestlé, global giants are racing to cash in on the booming functional food craze, but with trends shifting fast, the stakes have never been higher

CEO calls the move a ‘surgical investment’ as the company integrates Siete Foods, Poppi and its expanded Celsius partnership while preparing relaunches of Gatorade and Quaker Oats

In a marketing culture obsessed with speed and efficiency, Southern Connecticut State University associate professor Amit Singh argues the Super Bowl exposes an uncomfortable truth about how real brand power is actually built

From Peyton Manning to a polar bear, there’s plenty in store for Super Bowl LX

In a near-$700bn global market, a handful of companies now decide what scales, what sticks and what survives, and in 2026, the power gap is only widening

From cereal brands breaking decades-long silence to snack giants doubling down on celebrity and spectacle, Super Bowl 2026 is becoming a referendum on where brand marketing goes next

From street food-inspired rice cups to Mexican corn chips, big food makers are betting that spicy flavors and convenient formats will resonate with shoppers

PepsiCo AI start-up winner, cell-cultured cocoa and more feature in this edition of Science Shorts

The market reaction to Donald Trump’s dietary overhaul isn’t about kale versus cookies – it’s about whether Washington has finally decided the packaged food sector needs firmer rules, not friendlier guidance

PepsiCo’s deal with Elliott Investment Management has triggered sweeping cuts to its snack portfolio and a shift toward sharper pricing

City officials say some of America’s biggest brands helped shape eating habits that are now coming back to haunt public health budgets

PepsiCo’s latest pep+ update centers on water and the message should make the whole snacks sector pay attention

From gingerbread nostalgia to chocolate trolleys and limited edition winter snacks, here’s what’s new this festive season

From colorless chips to collectible crisps and gooey skillet cookies, this season’s launches show how playful storytelling is reshaping what shoppers expect from a simple snack

PepsiCo’s Quaker brand is using science, local know-how and a bit of stubborn optimism to tackle one of the toughest global challenges

From bread lines to snack plants, manufacturers are turning to artificial intelligence to predict breakdowns and keep production running at full speed

Opinion
Turns out, more than half of us didn’t know chips are made from potatoes – and now food brands are scrambling to remind us what we’re actually eating

Ahead of FoodNavigator-USA’s free webinar ‘Fueling Fun: Connecting with Esports Enthusiasts and Everyday Gamers FTW’ (October 15), we look at how brands from Doritos to Heinz are stepping inside the $200bn gaming economy

A new lawsuit claims the citric acid in Frito-Lay’s Poppables isn’t natural but brewed from black mold and that PepsiCo misled consumers with its ‘no artificial flavors’ promise