
Why Danone bought Huel: and what’s next for meal replacements
Danone is fast-expanding into meal replacements. What does its Huel deal mean for the category?

Danone is fast-expanding into meal replacements. What does its Huel deal mean for the category?

From wheat and soy to rice and sugar, global food power is increasingly concentrated and understanding who really holds the leverage has never mattered more for manufacturers

From buffalo pastry pockets and protein scone bites to sprouted nuts, snack mixes and football-fuelled crisps, brands are pushing harder on flavour, format and occasion