
UPF awareness rises but confusion reigns over what’s healthy, Non-GMO Project finds
Consumer concern about UPFs has surged, but understanding still lags far behind, according to new research from the Non-GMO Project

Consumer concern about UPFs has surged, but understanding still lags far behind, according to new research from the Non-GMO Project

They’ve been branded unnecessary by the clean label crowd, but their role in texture, stability and sustainability is hard to ignore

Opinion
Turns out, more than half of us didn’t know chips are made from potatoes – and now food brands are scrambling to remind us what we’re actually eating