From predictive personalisation to green e-commerce… the trends shaping future tech strategies
Food and beverage brands can’t ignore the transforming impact of digitalization but need to deftly calculate the risk reward ratio of future plans.
Archives for February 21, 2022
Super Bowl Sunday snacking was more serious than ever before
While Americans forked out $30.5bn for snacks in 2021, according to Chicago-based market researcher IRI, the event that really got them tucking in was this year’s Super Bowl Sunday, with SNAC International data showing a whopping 112 million pounds of...