United Biscuits targets £17m first-year sales for McVitie’s Digestive Nibbles
United Biscuits is claiming a first for the UK biscuits category with the launch of new bitesized products under its McVitie’s brand.
United Biscuits is claiming a first for the UK biscuits category with the launch of new bitesized products under its McVitie’s brand.
Good availability is pushing down the price of some key seed crops – but the situation isn’t so bright for buyers of sunflower seeds.
Starting in the local natural food channel, the product started branching into mainstream channels last year, and is now sold in 16 countries.