Archives for April 7, 2015

Elopak steps up its carton colour consistency with AVT SpectraLab

‘SpectraLab has a level of accuracy that human eyesight cannot replicate’

Elopak has installed AVT’s SpectraLab, a quality assurance tool, which allows printers to more perfectly match the brand colors of its customers, at one of its carton packaging plants in the Netherlands.

How has social media changed food marketing?

The rise of social media has led to a shift in the way consumers view food brands – and the way that food brands interact with their customers, according to experts speaking on the side lines of Food Vision in Cannes.

Love With Food subscription snack box helps brands sample products efficiently

Subscription snack box company Love With Food helps natural snack manufacturers drive brand awareness and sales by sampling their products directly to consumers’ doors for a fraction of the cost and labor of in-store demonstrations, according to the...

Move over fruit, it’s time for dairy! Yazoo sees yogurt smoothies soar as snackification strikes

FrieslandCampina’s milk drink and smoothie brand Yazoo is expanding availability of its on-the-go yogurt smoothies this month, seeing great potential for a ‘snack that provides sustenance.’

Ampac launches Select Harvest almond pouch with QuickZip/Aplix closure

Ampac has launched its first commercial stand-up pouch with Select Harvest, using a QuickZip closure and Aplix fastener.

NFL Hall of Famer Mike Ditka to speak at United Fresh 2015

NFL Hall of Famer and Chicago Bears coach, Mike Ditka will deliver a keynote speech at United Fresh 2015.