Archives for July 31, 2012

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Crying over spilt milk: UK crunches “disappointed” Weetabix over ‘slow release energy’ claims

01-Aug-2012

By Shane STARLING

The UK Advertising Standards Authority (ASA) has admonished Weetabix over a TV campaign that stated its breakfast cereals could boost energy levels because it said the ads were not clear about the role of milk.

Focus on cognitive benefits builds

01-Aug-2012

By Rod Addy

Interest in cognitive benefits and claims is building in the food industry, with continued work to strengthen the science behind them, according to a leading nutritionist.

Thermo Fisher Scientific program accelerates checkweigher delivery

01-Aug-2012

By Joe Whitworth

Thermo Fisher Scientific has launched a program that it claims will help food processors get checkweighing functions back up and running faster than ever before.