UK ad watchdog dismisses complaint against Kellogg
The UK advertising watchdog has ruled in favour of breakfast cereal giant Kellogg’s in relation to a complaint that a TV advert for a cereal was misleading in relation to its nutritional content.
Archives for February 1, 2012
Hovis and Kingsmill stuck in British bread ‘slugfest’, analyst
After Premier Foods’ announced this week that it plans to up its spend on ‘power brands’ such as Hovis, Investec analyst Martin Deboo told BakeryAndSnacks.com that UK bread was a “terrible industry” to be in due to industry overcapacity.
Spiral freezer helps high production baker maintain competitive edge
Linde Gases has launched a new high-capacity compact cryogenic spiral freezer designed to boost frozen food productivity, reduce the amount of liquid nitrogen used in the freezing process and lower maintenance and sanitation costs.