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Impulse snack purchases are a common yet declining consumer habit, Euromonitor finds. ©GettyImages/Wavebreakmedia

SWEETS & SNACKS EXPO

Are impulse snack purchases under siege? Euromonitor explains

By Mary Ellen Shoup

Nearly 70% of in-store snack purchases are unplanned -- indicating that impulse snack shopping is a shared habit among most consumers, Euromonitor senior analyst Jared Koerten said at the Sweets & Snack Expo in Chicago yesterday.