In partnership with the Ryan Seacrest Foundation (RSF), the Cohen Children’s Medical Centre (CCMC) in Queens, New York, has opened a state-of-the-art located in its atrium.
The 1,500 sq ft studio is designed to give all paediatric patients the opportunity to participate or tune in to programming, which will include visits from celebrities and special guests, along with educational content, live music, patient-created shows and music therapy.
The Foundation is hoping the music and joy will contribute to the kiddies’ healing, while lifting the spirits of their families and the CCMC staff.
It is the latest in the growing national network of Seacrest Studios - the 13th to date - of which Snax-Sational continues to support with a portion of sales; a partnership that officially kicked off in 2020.
Incremental to sales proceeds, the Florida-headquartered snack producer and supplier supports year round efforts such as dedicated holiday campaigns, instudio guest appearances and snack donations to the hospital studios, plus engaging events and digital initiatives to bring attention to the work of Seacrest Studios and the RSF.
‘Resonates with our core values’
The RSF - founded by Emmy-award winning media entrepreneur, radio personality and TV host and producer Ryan Seacrest - is a non-profit dedicated to inspiring today’s youth through entertainment and education-focused initiatives. RSF’s primary initiative is to build broadcast media centres - called Seacrest Studios - within paediatric hospitals for patients to explore the creative realms of radio, TV and new media.
“We are truly delighted to maintain our steadfast support for this inspiring organisation and collaborate as a dedicated partner in the invaluable efforts of their children's hospital network, which extends its impactful care to families across the nation,” said Adam Cohen, chief marketing officer for Snax-Sational Brands.
“This cause resonates deeply with the core values of Snax-Sational.”
Added Meredith Seacrest Leach, executive director and COO of the Ryan Seacrest Foundation, “Snax-Sational Brands provides our foundation with the support needed to continue growing our network of Seacrest Studios and maintaining our current studios as well.
“We could not continue to bring one-of-a-kind visits and therapeutic experiences to patients and families without the support of partners like them.”
Founded in 1983, Cohen Children’s Medical Center - part of Northwell Health - is a 206-bed hospital dedicated exclusively to the care of children. The facility is the largest provider of paediatric health services in New York State, serving 2.2 million patients under the age of 18 in Nassau and Suffolk counties, Queens, Brooklyn, Manhattan, Staten Island and Westchester County.
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