Now there’s even more reason for your club to get together with a wine-and-cracker-mashup that’s been rolled into one buttery bite.
Introducing Club x Butter Chardonnay Minis, a first-of-its-kind, wine-infused innovation from Club Crackers featuring light, flaky, buttery Club Minis infused with rich, creamy Butter Chardonnay by JaM Cellars - available for a limited time.
“Our fans know that hanging with their club alongside their favourite cracker and wine is all they need to kick back and relax,” said Carrie Foose, director of Brand Marketing for Kellogg’s Crackers.
“That’s why we're so excited to bring them the Club x Butter Chardonnay Minis - a snack that seamlessly brings together everything they need for the perfect bite at the next gathering.
“We look forward to hearing what fans think of this unique, limited-edition snack, because with Butter Chardonnay infused in their favourite Club Minis, their next club hang will be fabulous.”
The wine-infused innovation is available for a limited time in the Ultimate Butter Box, an insulated tote that’s ready to go for any occasion, packed with Club x Butter Chardonnay Minis and four 250ml ButterCans, available for an RRP of $30 starting 14 August, with daily drops of a limited quantity of boxes while supplies last (must be 21 or older to purchase).
“Who doesn’t love wine and crackers? But infusing Butter Chardonnay into Club Minis is a new level of deliciousness we couldn’t resist making with our friends at Club,” said Michele Truchard, cofounder of JaM Cellars.
“It was incredibly fun taste testing to create the perfect bite that really complements the wine. Butter fans everywhere are going to love them.”
Club and JaM Cellars are also giving fans a chance to win the ultimate weekend getaway in Napa Valley with three of their besties with the Butter Club Getaway Sweepstakes. The trip to JaM Cellars’ Wine & Music Studio includes a JaM Platinum tasting experience and a live music JaMSession with reserved seating (plus ample Club x Butter Chardonnay Minis and wine, of course).
Ten runner-up winners will receive four boxes of Club x Butter Chardonnay Minis and a $100 gift card to purchase Butter Chardonnay for the perfect pairing at home.
Club x Butter Chardonnay Minis are available online at Butter Club Minis, while supplies last.