The frozen snack brand is on a mission to help Brits eat more fruit by disrupting the UK ice cream category and tapping into the rise of permissible but indulgent snacking with the launch of Real Frozen Banana’s Dipped in Chocolate.
A first of its kind in UK retail (sister company Diana’s has proven to be very successful in the US), the range is available in a choice of milk chocolate, vegan dark chocolate and coming soon – white chocolate.
The range is unabashedly aimed at the Millennial female, with or without children, looking to find balance with healthier snacks and desserts – and has been developed using UK market research and consumer insights.
“We know consumers are increasingly health conscious and actively looking for ways to improve their diet,” said Zara Gugen, MD of Pukpip.
“With tighter HFSS regulation, we’re also giving retailers more opportunities to stock healthier, HFSS compliant options for consumers which still prioritise taste. We want to give consumers the best of both worlds; an easy way to enjoy more fruit and indulge in a permissible chocolate treat, enabling them to feel good about their choices.”
Pukpip bananas are responsibly sourced from Ecuador, but are rejected from export due to small imperfections, wrong shape or size, or simply because there are too many on a bunch. Pukpip upcycle these bananas that would otherwise go to waste, helping them find their true calling as tasty, chocolate-covered treats. Once the bananas are peeled, dipped and safely in the freezer, the leftover skins are then upcycled back into the ecosystem.
Part of the Semvra Group – one of the largest exports of fruit and veg from Ecuador – the Pukpip name is formed from Pukka (‘good’, ‘happy’, ‘genuine’) and Pip (from the pips in fruit) – a fun and playful name that pops as you say it.
Pukpip Real Frozen Bananas are only 152-161 calories each, available in multipacks of 3 for an RRP of £3.99 from CLF and Consort Frozen Foods for independent retailers.
Back by popular demand, Goldfish is coming in hot in the new year by partnering with America’s #1 hot sauce brand to bring back Limited Edition Goldfish Frank's R dHot crackers.
Over the past two years, Goldfish has rolled out four, ultra-popular limited edition offerings, including Frank’s RedHot, Jalapeño Popper, Old Bay and Dunkin’ Pumpkin Spice. The return of Frank’s RedHot is the first time the company is re-introducing a limited edition flavour.
The crackers pack the punch of the hot sauce, including a blend of vinegar (for the perfect tang) and cayenne peppers (for just the right heat).
The crackers are available for in US retail and on the Goldfish DTC site, for an RRP of $3.39, while supplies last.
Doritos is kicking off 2023 with its next flavour innovation, which takes the traditional BBQ flavour to another level with sweetness, complex spices and tanginess.
The new flavour is also encouraging fans to try another angle – chip angel, that is.
Through bold experiences and even bolder flavours, Doritos offers bite-size moments of inspiration to encourage fans see things through a different lens and try something new – including BBQ in January. Because this isn’t the typical BBQ. It’s Doritos’ take on BBQ.
Doritos Sweet & Tangy BBQ is available from major retailers across the US and online for an RRP of $5.59.
The popular popcorn brand has revised one of the most critically acclaimed TV shows of all time for its first-ever Super Bowl campaign.
Breaking Bad’s Bryan Cranston has also confirmed that he will appear in the PopCorner’s spot, in a teaser image released by brand owner Frito-Lay.
PopCorners is an air-popped, never-fried snack that breaks convention and changes snack time for the better. With a flavour-packed crunch and wholesome ingredients, unlocking snacking possibilities never tasted so good.
What this space for more.
The UK disrupter brand is joining the big jam debate. According to the SRSLY Low Carb, the breakfast stalwart has experienced a three-year decline, thanks for the pressure to cut sugar from the nation’s diet, causing consumer to move away from products ‘jam-packed’ with sugar.
That said, our sweet tooth is clearly here to stay – what would a cream scone be without jam? – so it’s a relief that SRSL Low Carb has stepped up to the plate with the launch of Mix Berries and Raspberry jams, which are designed for anyone watching their calorie or sugar intake.
SRSLY Low Carb understands the demand for guilt-free spread, boasting a board of 200,000+ Low Carb, No Sugar customers.
“Three years of pro-active ‘No Sugar’ development knowledge has helped but our customers ultimately shape the final product,” said founder Andy Welch.
“Our jam vision was to make a nearly zero sugar alternative that mirrors a top-quality jam: from the first dollop on the toast to the lingering experience of fresh fruit flavours building towards a gentle fruit sour bite at the back of the mouth … but with a lot less calories and sugars.”
A 100g dollop of jam typically contains 261kcals, 69g of carbs and 68g of sugar, while SRSLY’s offerings have only 17kcals, 2.9g of net carbs and 1.9g of sugar.
The new jams are available online for an RRP of £3.00 for a 190g jar.
The London-based producer is punching into the vegan movement with a range of vegan adaptations of its much-loved desserts. In fact, almost 70% of Mon Dessert products have vegan adaptations, said the company.
Veganism doesn’t have to be all carrots sticks and celery juices, so Mon Dessert is treating its fans – and their loved ones – with a bake-at-home vegan kit for Cinnamon Rolls, Orange & Polenta Cake and more. Mon Dessert guarantees to have something to tickle any tastebud.
The baking kits contain meticulously measured out ingredients, along with easy step-to-step instructions to help build confidence in the kitchen. As if that isn’t enough, its running a 15% discount sitewide, meaning there’s never been a better time to dive into the scrumptious world of Mon Dessert.
With a little help from hip-hop legend Sir Mix-A-Lot, the General Mills-owned brand is bringing the beloved bagel chip back.
To mark the occasion, the mix master is releasing a remix of his hit “Baby Got Back” for the first time in the song’s 30-year history, dropped in a snack-inspired music video, aptly titled ‘Bagel is Back’. Fans can catch the video on the Chex Mix website and on YouTube.
“You can’t name a better duo than Chex Mix and Sir Mix-A-Lot. But something was missing, we needed another hit in the membership, and knew we had to bring back the bagel chip – with a remix,” said Sir Mix-A-Lot.
“Chex Mix has always been a go-to snack for me, so I’m excited to collaborate on a remix to celebrate the return of this iconic piece.”
The Chex Mix original recipe bagel chip is joining corn and wheat Chex, pretzels, rye chips and mini breadsticks, all combined with a unique seasoning blend for a one-of-a-kind snack.
“Chex Mix fans have been calling for the return of the bagel chip for years and we knew when the time came that we needed to bring it back in a big way,” said Stephanie Lensing, brand experience manager for Chex Mix.
“We’re thrilled to be partnering with mix master, Sir Mix-A-Lot, to not only bring back the bagel chip but to also drop a remix to his legendary song in its honour.”
Chex Mix is available at US retailers nationwide for an RRP of $3.99.
In keeping with its bold promise to skip the B.S., RXBAR Granola is packed with simple, pure ingredients and 10g protein per serving. Plus, it delivers light, crispy clusters for a taste like no other in three ‘real’ flavours: Original, Peanut Butter and Chocolate.
Here is what each variant offers:
- Original: 4 Tbsp of oats, 2 egg whites, 1 date, 14 almonds, no B.S.
- Chocolate: 4 Tbsp oats, 2 egg whites, 14 almonds, no B.S.
- Peanut Butter: 4 Tbsp oats, 2 egg whites, 1 date, 20 peanuts, no B.S.
“Fans of RXBAR trust us for our no B.S. approach to snacking and new RXBAR Granola delivers on just that,” said Eileen Flaherty, senior brand manager for RXBAR.
“Thanks to simple, protein-packed ingredients, RXBAR Granola has an unbeatable crunch, flavour and texture that will fuel fans' active lifestyles and upgrade their breakfast, lunch or snack game from here on out.”
The innovation doesn't stop there – with the reveal of the new RXBAR Craft Batch line.
Craft Batch is designed to debut flavours created from consumer feedback, rolling out one new flavour each year. The first for the line is Strawberry – a decision RXBAR lovers were able to influence directly.
Made with egg whites for protein, dates to bind and almonds for texture, Strawberry RXBAR offers simple ingredients and 12g of protein.
The two products are available online and at retailers later this year for an RRP between $2.70 per bar and $6.99 per 11oz bag.
Kellogg’s has expanded its non-HFSS Coco Pops range with the introduction of Coco Pops Chocos.
Coco Pops is the UK’s best-selling cereal brand and the latest launch from Kellogg’s has the same chocolatey taste as Original Coco Pops but with curved, crunchy shells.
The non-HFSS product comes as part of Kellogg’s continued efforts to lower sugar within its kids’ cereals portfolio. Since 2017, Kellogg’s has reduced sugar in Original Coco Pops by 50%.
“We’ve worked hard to make sure Coco Pops Chocos brings something different to the breakfast table, while keeping the rich chocolate and caramel notes that are characteristic to the brand,” said Rui Frias, senior activation manager at Kellogg’s UKI.
The launch follows on from the introduction of Strawberry & White Choc Flavour Coco Pops in 2021 and Hazelnut Choc Flavour in 2022.
Coco Pops Chocos are available in Sainsbury’s and Iceland in the UK, with other stores to follow, for an RRP of £3.29 for a 430g pack.
