Fore! Arnold Palmer hits (another) hole-in-one with snack debut
The AP-branded snacks are designed for both golfers and non-golfers and include [fore!] body benefitting options, including
- Protein Nut Blend: a blend of roasted and salted peanuts, almonds and cashews
- Healthy Heart Blend: raw California whole almonds and walnut halves
- Grille Room Mix – Sweet & Salty: honey roasted peanuts, butter toffee peanuts, honey roasted sesame sticks and toasted corn
- Grille Room Mix – Santa Fe Spiced: peanuts, chilli lemon corn sticks, sesame sticks, chilli crescents, toasted corn and pumpkin kernels, with spicy hot seasoning
All four mixes will be rolling out across the US in late February in convenient 2oz (single serve) packs, as well as larger-sized, stand up packages.
Arnold Palmer (1929-2016) amassed a legion of adoring fans, coined by the press as Arnie’s Army, who called him The King, not only because of his magnificent performance on the course and magnetic personality, but also his unfailing sense of kindness to everyone with whom he came into contact.
“When we looked at developing the highest quality, healthy, snacking options for active golfers and consumers, partnering with the Arnold Palmer brand was an easy choice for us because of Mr Palmer’s extensive accomplishments and high energy, both on the golf course and off the golf course,” said Edward Kelly, Jr, president of Amelia Islands, Florida-based APS.
“Our product traits will be an extension of this iconic athlete and man – quality, creative, fun, energetic and inspiring.”
‘Success in this game depends less on strength of body than strength of mind and character’ – Arnold Palmer
Amy Palmer Saunders, chair of the Arnold Palmer Group, added, “After a round of golf, my dad always enjoyed spending time in the locker room with friends or entertaining at home.
“These snacks will be a welcome addition to any golfer’s bag for an on-course snack and a great complement to any environment where good friends gather.”