Bake’n Joy Foods expands cake portfolio with acquisition of New England bakery

By Gill Hyslop contact

- Last updated on GMT

Bake'n Joy provides a vast raft of baked treats - both unbaked and fully-made - for foodservice, hospitality and retail channels. Pic: GettyImages/redmal
Bake'n Joy provides a vast raft of baked treats - both unbaked and fully-made - for foodservice, hospitality and retail channels. Pic: GettyImages/redmal

Related tags: Bake'n Joy, L&M Bakery, Foodservice, retail channels, professional bakers, Mergers and acquisitions

The 80-year-old family-run baked goods manufacturer has announced the acquisition of Haverhill-based L&M Bakery for an undisclosed amount.

L&M Bakery was founded in 1948 and has earned a reputation of consistently producing quality baked goods tailored to satisfy a variety of customer needs. It’s portfolio of baked and sliced loaf cakes, fruit squares and other products – sold to retail outlets throughout New England and the Mid-Atlantic states – will augment Bake ‘n Joy’s own portfolio of products developed for professional bakers in foodservice and retail.

Bake’n Joy expanded its North Andover plant five years ago to cope with the increased demand for its line of predeposited frozen muffin and cornbread batters, doughs, cake mixes, bases, fillings and streusel toppings, along with private label fully-baked loaf and coffee cakes, under the Kitchen Cupboard, PanFree, and Boston Coffee Cake brands, among others.

The company also prides itself in leading the way with ontrend products that answer consumers’ demand for fat free, low fat, low carb, sugar free, fortified, 100% whole grain and clean label bakes.

Last year, Bake’n Joy was appointed exclusive distributor of the Freedom Gluten Free doughnut minis – which also contain no dairy, peanuts or tree nuts – making them an easy and safe option for convenience outlets to add as a grab-n-go snack.

Wider variety of bakery solutions

According to Bake’n Joy president and CEO Bob Ogan, the two companies will continue to operate as separate entities while working towards establishing a seamless integration for employees and customers.

“Similar to our purchase of Boston Coffee Cake in 2009, this acquisition brings another iconic New England bakery manufacturer to Bake’n Joy Foods and allows us to provide our customers with a wider variety of bakery solutions,”​ said Ogan.

“I am so proud of the heritage my grandfather started with the A.E. Ogan Company back in 1941. Throughout our 80 years, we have stayed true to his original vision – providing solutions to the busy baker.

“Through the years, I have seen our company grow, evolve and weather many storms. Our product focus has changed in answer to consumer trends … but we [have realised] that it is only through out customers’ success that we can succeed.

“Being a private family business, our values of caring for people and compassion are present throughout the organisation. It drives who we are to our internal and external customers.”

Follow us

Products

View more

Webinars