Food Innovations Baking Group determined to keep home baking trend alive with consolidation and expansion

13-Aug-2021 - Last updated on 13-Aug-2021 at 10:51 GMT

Food Innovations Baking Group is looking for people wanting to move into food manufacturing with a passion to learn and take on new ideas. Pic: Food Innovations

Food Innovations Baking Group has embarked on an extensive recruitment drive, following a $3m move to a new site to consolidate its capabilities to bring innovative new baking products to market.

The UK company has finalised its move into a new site in Nottinghamshire, which centralises its nine production units – including administration, manufacturing and R&D – under one roof. Backed by Ardenton Capital, the investment has also been used to create additional dedicated lines and expand its state-of-the-art Product Development Kitchen at Panattoni Park in Eastwood.

The home baking products specialist has now embarked on an extensive recruitment drive for 10 technical and NPD specialists, with a further 25 roles available in production, ranging from general/skilled operatives to line and area leaders.

Prior experience is not essential as full training is available, with development plans in place across the group’s three sites across the UK, in Burnley, Chapel-en-le-Frith and Notthinham.

“Demand for our range of products has really accelerated during Covid-19 and this prompted the need for a purpose-built central facility in Nottinghamshire that will give us the platform for the next 20 years,” said Jag Sanghera, HR Manager at Food Innovations Baking Group’s Nottingham facility.

“We are looking for anyone with a desire to move into food manufacturing and have a passion to learn and take on new ideas. Training is provided and we also offer lots of softer benefits, such as ice creams when it is hot and pizzas when volumes are met.”

‘Go to’ provider

Food Innovations Baking Group develops a diverse range of both edible and non-edible products, from cake mixes and kits, food colourings and flavourings, cupcake cases and cake boards to frostings, sugar paste and marzipan, sprinkles and bagged cake confectionery, sold to blue chip customers like retail, wholesale, plant bakers, specialist sugar crafters.

All of the manufacturing is carried out within stringent British Retail Consortium (BRC) guidelines and the company holds an AA rating.

“We have earned a well-deserved reputation for innovation and technical excellence, and this has led to use being the ‘go to’ provider for home baking products in the UK,” said Jag.

“There is rapid expansion across the group and our Nottingham facility is going to be crucial to realising this … we now just need local people to join us on the journey.”