Conagra capitalises on snack demand with plant expansion, new products
The Troy-based facility manufacturers the Slim Jim and Duke’s Smoked Sausages branded products.
The expansion will add 63,000 square feet and include new packaging operations, new smokehouses and new drying rooms – anticipated to be completed by the end of the year. It is also expected to create more than 200 new jobs.
Summer launches
The Chicago-headquartered company also released a raft of new products inspired by the omnipresent snackification trend, which sees consumers tucking into several snacks throughout the day versus the once standard three meals a day.
“Consumers love snacks that are quick and tasty … and the latest snacking creations from Snack Pack, Orville Redenbacher’s and Slim Jim are sure to satisfy cravings with a range of delicious, on-the-go options,” said the company.
Over the summer, the company rolled out Orville Redenbacher’s Microwave Popcorn Made with Avocado Oil, Slim Jim Original N’ Cheese 10-Pack, Slim Jim Pork Rinds in two flavours: Squealin’ Hot and Hog Wild BBQ; and Snack Pack Mermaid Tropical-flavoured Pudding on US shelves.
