Bakers Basco increases the number of GPS tracking devices across its bakery equipment

By Jenny Eagle contact

- Last updated on GMT

Bakers Basco increases the number of GPS tracking devices. Photo: Bakers Basco
Bakers Basco increases the number of GPS tracking devices. Photo: Bakers Basco

Related tags: Bakers basco, Bread, Bakery, track & trace

Bakers Basco has increased the number of GPS tracking devices across its bakery equipment to crack down on the abuse and misuse of its bread baskets and dollies.

The company have partnered with technology company Lightbug to trial and test the technologies with plans to further expand with other GPS devices soon.  

Battery life

1

Its custom branded tracking devices have been fitted with features to improve battery life and firmware, Bluetooth and software to improve location accuracy. 

The improvements will enable the firm to track the movements of its returnable transit packaging (RTP) equipment pool more effectively.  

This approach is part of a broader drive on tackling offenders and we hope it will act as a gentle reminder that we will always follow-up on any reports of misuse or abuse​,” said Richard Mew, GM, Bakers Basco. 

With the added benefit of GPS tracking as part of our ever-growing technical capabilities, we expect to be more successful with the monitoring of offenders than ever before.​” 

Bakers Basco was set up by five large bakery companies 10 years ago to manage and license a pool of four million bread baskets and dollies for the use of bakers. 

The expansion of the trackers follows the successful introduction of GPS devices back in 2015. 

Recovery levels

Since then, the technology has been through a number of upgrades, which has led to a reduction in losses and improved recovery levels in finding and reclaiming missing equipment. 

Evidence gathered through the use of GPS-equipped products has already been instrumental in securing judgement in Bakers Basco’s favor in a number of recent court cases​ and the company is keen to remind past offenders of its commitment to monitor and track potential abuse.  

As part of our efforts to reduce potential equipment abuse, we will shortly be contacting past offenders individually to remind them of our expectations with regards to Basco equipment​,” added Mew.

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